lidbogatyrev y22lidbogatyrev 20260424 149 146 138 101 2 88 82 69 18 :!php ../../../../soosh/xml2mbz_overwrite_offline.php ~/www/moodle/public/sdata/inc_xml_mdl/course_log_lidbogatyrev_2026-1.xml !php ../../../../moosh/moosh.php course-restore --overwrite ../mbz_bup_offline/course_log_lidbogatyrev_2026-1.xml_2mdl.mbz 149 :!php ~/www/soosh/xml2mbz_overwrite_offline.php ~/www/ictnle.com3/sdata/inc_xml_mdl/course_log_lidbogatyrev_2025-3.xml :!php ../../../moosh/moosh.php course-restore --overwrite ../mbz_bup_offline/course_log_lidbogatyrev_2025-3.xml_2mdl.mbz 146 :!php ~/www/soosh/xml2mbz_update_onl.php ~/www/ictnle.com3/sdata/inc_xml_mdl/course_log_lidbogatyrev_2025-3.xml sbook_plugins/wordlist_generated_from_xml_clog_sbook_for_sbook_session.inc Lidia Bogatyrev lisamedova@gmail.com 1.76 / 1.78m tall b 1993 2 sisters raised by single mother (no aunts or uncles) after her father died in a fire at their home in the far east 33yo in 2026 mother 53 yo 2026 born when 20 sister 6 yr younger father - taxi driver killed 20 yrs ago in Tinder gosuslugi Запрет на кредит Warning: chmod(): Permission denied in /home/hbpiodd/www/backup/util/helper/backup_helper.class.php on line 125 PHP Warning: chmod(): Permission denied in /home/hbpiodd/www/backup/util/helper/backup_helper.class.php on line 125 https://www.imdb.com/title/tt0077416/ The deer hunter w/ Robert de Niro 20260428 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 325 = 300 euros tbc Stirring up battles with competition Case study: Lina Sports Competition By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Rescheduled from previous lesson Unit 11 Leadership Case study: Lina Sports pg 111 writing an e-mail → summarise business strategies → make recommendations → justify your choice → ask for feedback Unit 12 Competition pg 113 ex C vocab pg 114 ex B C reading pg 114 McDonald's stirs up battle with Starbucks market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 199 Case study: Lina sports - feedback active textbook To what extend does the success of a strategy depend on leadership? video

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership Case study: Lina Sports pg 111 writing an e-mail → summarise business strategies → make recommendations → justify your choice → ask for feedback market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 194 Case study: Lina sports - feedback active textbook To what extend does the success of a strategy depend on leadership? video

DVD case study commentary Feedback ✓ presentations should focus on clear, precise directions and actions to implement the directors' strategy ✓ leadership style (encouraging, decisive, laid back, cautious) ✓ KISS, keep it short and simple | keep it simple, stupid ✓ don't read details but be passionate with energy ✓ option 1 needs checking corporate cultures match 〆not financially strong enough now for option 2 (i.e. buy existing growth) ✓ option 3 requires strong leadership (to make changes and create growth) ]]> 193 Market Leader 3rd edition B1 Unit 12 Competition 192 Competition active textbook Are you a competitive person? 〆surviving is not enough → you must win → you should be competitive pg 112 ex A B quiz T / Cl Is CSR compatible with a competitive mindset? ✓ could be compatible if corporate values encourage your team to provide a level playing field to everyone = synonymous of equal opportunities Lexical material: Competition idioms pg 113 ex A B vocab set for homework pg 113 ex C vocab T / Cl Would you need to relocate to another region to stay ahead of the game? ✓ perhaps to the US if you work in IT Have you ever felt like flogging a dead horse♣ because your products actually came neck and neck♠ with the competition? What did you do? ✓ tried to move the goalposts* → stayed ahead of the game ♣ flogging a dead horse = to waste your effort by trying to do sth that is no longer possible ♠ neck and neck = inconclusive as to outcome; close or just even in a race or comparison or competition; being at the same level as the competition * move the goalposts = to change the rules for sth, or conditions under which it is done, so that the situation becomes more difficult for sb pg 113 ex D speaking ]]> 191 Darwinism = evolutionary mechanism proposed by Charles Darwin as an explanation of organic change. He developed the concept that evolution is brought about by the interplay of three principles: variation (present in all forms of life), heredity (the force that transmits similar organic form from one generation to another), and the struggle for existence (which determines the variations that will be advantageous in a given environment, thus altering the species through selective reproduction). Present knowledge of the genetic basis of inheritance has contributed to scientists' understanding of the mechanisms behind Darwin's ideas, in a theory known as neo-Darwinism to boast about = to talk with too much pride about sth that you have or can do level playing field = fair play, impartial to flog a dead horse = to waste your effort by trying to do sth that is no longer possible to move the goalposts = to change the rules for sth, or conditions under which it is done, so that the situation becomes more difficult for sb to be in the driving seat = to be in charge to be neck and neck = inconclusive as to outcome; to close or just even in a race or comparison or competition; being at the same level as the competition on the ropes = against the ropes of a boxing ring and almost not able to stand up; almost defeated; helpless; near failure; being in a very bad position ahead of the game = in an advantageous position one-horse race = being the only player to keep your eye on the ball = to stay focused 190 20260421 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 75 = 50 euros active Presenting | Case study: Lina Sports Presenting By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership pg 108 ex C reading pg 108 America will find opportunity in scarcity Case study: Lina Sports pg 110 background reading pg 111 problems faced pg 111 strategies for turning round the company market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 189 Presenting active textbook Do you sometimes crack a joke at the beginning of a presentation to relax the atmosphere? ✓ depends on the audience → avoid a cultural shock Functional language: Presenting T / Cl If you speak too slowly, you could sound [more professional | condescending]? 〆condescending ✓ find a balance not to belittle your audience to belittle = to make sb or the things that sb does seem unimportant → make regular pauses Is it better to have questions during the presentation or at the end? ✓ invite questions during a longer presentation → keep it dynamic & confirm audience understanding ✓ keep at the end for a shorter pitch → don't disrupt your narrative or forget sth important pg 108 ex A speaking pg 109 ex B speaking pg 109 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_035.ogg Lexical material: Asking for opinions, inviting questions, referring to the audience's knowledge, structuring the presentation Useful language set for homework - to be confirmed pg 109 ex D E giving a presentation ]]> 188 condescending = behaving as though you are more important and more intelligent than other people to belittle = to make sb or the things that sb does seem unimportant gesture /'dʒestʃə:/ = movement that you make with your hands, your head or your face to show a particular meaning Market Leader 3rd edition B1 Unit 11 Leadership 187 Case study: Lina sports active textbook Would you buy Italian shoes? and cars? ✓ probably yes ✓ leather made ✓ well designed What reputation has the Italian clothing industry? ✓ high standards ✓ good quality but perhaps expensive Can Italian sportswear compete with global American rivals on the one hand, and cheap Asian manufacturers on the other? ✓ well established in Europe 〆less likely to compete with international rivals in the mass market How can a company improve its sales performance if results are poor? ✓ cut costs ✓ make staff redundant ✓ change size of target customers ✓ borrow money to invest ✓ change leadership ✓ launch a new advertising campaign (...) Can a takeover be friendly if staff lose their jobs? 〆probably not ... unless employees are given enough advance notice with a garden leave pg 110 background reading T / Cl Why would a group taking over a smaller competitor be keen on a friendly take-over? ✓ enjoy a better reputation on the local market after the acquisition ✓ mitigate resistance & sabotage from employees who are at risk of losing their jobs pg 111 problems faced pg 111 strategies for turning round the company T / Cl Which strategy matches with a more diffident kind of leader? ✓ strategy #1 Which strategy suits an assertive leader? ✓ strategy #2 pg 111 tasks set for homework pg 111 writing an e-mail → summarise business strategies → make recommendations → justify your choice → ask for feedback ]]> 186 fierce = (especially of people or animals) angry and aggressive in a way that is frightening steadily = in a regular and even manner to take over = to take control of a company by buying most of its shares persuasive /pəˈsweɪsɪv/ = convincing endorsement = statement made in an advertisement, usually by sb famous or important, saying that they use and like a particular product rival = competitor to suffer = to be badly affected by a disease, pain, sadness, a lack of sth, etc to give up = to lose (s.th.) or lose the right to (s.th.) by some error, offence, or crime 185 Asia /'eiʒə/ 20260420 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 100 = 75 euros active Relative clauses By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership pg 107 ex A reading pg 107 Elegance market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 184 20240531-1220 Defining vs non-defining clauses active grammar 183 Grammar: Relative clauses active textbook pg 107 Elegance pg 108 ex B grammar set for homework pg 108 ex C reading pg 108 America will find opportunity in scarcity ]]> 182 Presenting active textbook Do you sometimes crack a joke at the beginning of a new relation or presentation to relax the atmosphere? ✓ depends on your interlocutor, the audience → avoid a cultural shock Functional language: Presenting T / Cl If you speak too slowly, you could sound [more professional | condescending]? 〆condescending ✓ find a balance not to belittle your audience to belittle = to make sb or the things that sb does seem unimportant → make regular pauses Is it better to have questions during the presentation or at the end? ✓ invite questions during a longer presentation → keep it dynamic & confirm audience understanding ✓ keep at the end for a shorter pitch → don't disrupt your narrative or forget sth important pg 108 ex A speaking pg 109 ex B speaking pg 109 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_035.ogg Lexical material: Asking for opinions, inviting questions, referring to the audience's knowledge, structuring the presentation Useful language set for homework - to be confirmed pg 109 ex D E giving a presentation Rescheduled from previous lesson pg 110 background reading pg 111 problems faced pg 111 strategies for turning round the company ]]> 181 to exude = to escape or cause to escape gradually; to ooze out condescending = behaving as though you are more important and more intelligent than other people to belittle = to make sb or the things that sb does seem unimportant gesture /'dʒestʃə:/ = movement that you make with your hands, your head or your face to show a particular meaning 180 20260417 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 125 = 100 euros active Father of the feel-good factory By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership pg 105 ex C vocab Father of the feel-good factory pg 106 ex C reading for detail market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 179 Leadership, charisma, acquired skills active textbook What skills should a principled leader acquire to be up to the job? ✓ decisiveness and sense of direction → learn to be ruthless enough to take difficult decisions ✓ emotional intelligence → show empathy when communicating on tough compromises ✓ communicativeness Lexical material: Leadership, charisma, acquired skills pg 105 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_032.ogg pg 105 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_033.ogg pg 105 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_034.ogg T / Cl Who is more likely to succeed when cornered like a rat: a natural born leader or a person who has acquired those skills? ✓ natural born leader = able to think outside the box spontaneously 〆strategic thinker would probably avoid getting in such situation = less of a risk taker Is it difficult to learn how to strike a chord with people? 〆probably depends on charisma e.g. breaking the ice can be more challenging for introverts ]]> 178 Father of the feel-good factory active textbook What leaders who have paved the way do you admire? Would you follow their tracks? ✓ Winston Churchill 〆most leaders have been in dire straits → consider some leaders more like role models pg 106 ex A speaking pg 106 ex B reading for gist Father of the feel-good factory pg 106 ex C reading for detail pg 106 ex D speaking T / Cl Can leadership derive only from 1st hand experience? 〆probably not → need some training to harbour genuine potential pg 107 ex E prepositions T / Cl Who do you credit with inspiring your career choices? ✓ mentor who had worked their way up the career ladder pg 107 ex F speaking ]]> 177 to come into = to obtain, especially accidentally to strike a chord = to create an emotional response to pave the way = to make preparation; make easy tenacity = persistent determination to fight like a cornered rat = to fight with extreme ferocity, desperation, and unpredictability when trapped with no escape. It describes a person or entity with nothing left to lose, who acts with unexpected strength to overcome adversity to think outside the box = to think creatively, in a different way to exude = to escape or cause to escape gradually; to ooze out to carry sth through = to put in effect to step back = to think about a situation calmly, as if you are not involved in it yourself to harbour = to contain sth and allow it to develop; to keep feelings or thoughts, especially negative ones, in your mind for a long time to credit ~ A (with B) | ~ B to A = to believe or say that sb is responsible for doing sth, especially sth good grim = not attractive; depressing to step down = to give up or retire from a position to hand over = to give control or possession of; to give (something) to another person to derive from = to get sth from sth to dream of = to think about seriously; to think about with the idea of really doing dire straits = state of extreme distress 176 request (market) demand for such products I really love to ~~hear~~ listen to his insights ]]> predecessor /ˈpri:dɪsesə/ mercantile /ˈmə:kəntaɪl/ 20260416 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 150 = 125 euros active Leadership By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership pg 104 ex A B vocab market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 11 Leadership 175 Leadership active textbook How do you recognise great leaders? ✓ they don't force you to follow them ✓ creative people with a vision that inspires Do successful leaders not need to be experts if they can inspire? What is the difference between influence and convince? → influence ✓ long-term ability to shape behaviours, attitudes, and trust ✓ often passively or indirectly → convincing (or persuading) ✓ short-term, active process of using logic, evidence, or emotional arguments ✓ get someone to agree to a specific decision or action in the moment pg 104 ex A B starting up Lexical material: Character adjectives T / Cl Can you be a world class leader without being an eloquent speaker? ✓ probably not, unless you are president Trump... pg 104 ex A B vocab T / Cl What can you do to avoid looking diffident about the outcome of your proposal? ✓ be decisive when pitching → refuse alternative opinions & be principled set for homework pg 105 ex C vocab T / Cl Can a ruthless & distant person be up to♣ a position in management? 〆probably not ♣ to be up to = to be good enough → need to be approachable pg 105 ex D phrasal verbs T / Cl What do you do when you come in for criticism? ✓ take on the responsibility for your decisions → acknowledge your mistakes pg 105 ex E vocab pg 105 ex F discussion ]]> 174 Leadership, charisma, acquired skills active textbook What skills should a principled leader acquire to be up to the job? ✓ decisiveness and sense of direction → learn to be ruthless enough to take difficult decisions ✓ emotional intelligence → show empathy when communicating on tough compromises ✓ communicativeness Lexical material: Leadership, charisma, acquired skills pg 105 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_032.ogg pg 105 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_033.ogg pg 105 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_034.ogg T / Cl Who is more likely to succeed when cornered like a rat: a natural born leader or a person who has acquired those skills? ✓ natural born leader = able to think outside the box spontaneously 〆strategic thinker would probably avoid getting in such situation = less of a risk taker Is it difficult to learn how to strike a chord with people? 〆probably depends on charisma e.g. breaking the ice can be more challenging for introverts ]]> 173 assertive = expressing opinions or desires strongly and with confidence, so that people take notice diffident (about sth) = not having much confidence in yourself; not wanting to talk about yourself; shy to derive = to get sth from sth approachable = friendly and easy to talk to; easy to understand ruthless = hard and cruel principled = having strong beliefs about what is right and wrong; based on strong beliefs resignation = act of giving up your job or position; the occasion when you do this to be up to the job = to be good enough to come in for = to receive to hand in = to give to put forward = to propose to take on = to accept 172 of about that project The only motivation is a salary ~~update~~ increase ]]> 20260414 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 175 = 150 euros active Animal testing Leadership By the end of this session you will have studied Animal testing alternatives We’ve been using and developing alternatives to animal testing for more than 30 years. In a new film created for Unilever by BBC StoryWorks, go inside our global Safety and Environmental Assurance Centre and hear from the scientists committed to the cause. This film is part of a series exploring how the cosmetics and personal care sector affects people, the planet and products. Watch other films in the #EssentialsForDailyLife series here: https://essentialsfordailylife.cosmet. Can a company remain ethical while making profit? Watch the video. → answer the questions https://www.youtube.com/watch?v=9qSL9_nfQu0 smartphone or tablet device

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 11 Leadership market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Animal testing alternatives 171 1 Non animal safety science Making ethical choices: non animal safety science active edit_ol_qa pix/icons8-collaboration-100_white.png Animal testing alternatives We’ve been using and developing alternatives to animal testing for more than 30 years. In a new film created for Unilever by BBC StoryWorks, go inside our global Safety and Environmental Assurance Centre and hear from the scientists committed to the cause. This film (2013) is part of a series exploring how the cosmetics and personal care sector affects people, the planet and products. Watch other films in the #EssentialsForDailyLife series here: https://essentialsfordailylife.cosmet. https://www.youtube.com/watch?v=9qSL9_nfQu0 Watch the video. → answer the questions ]]> Can a company remain ethical while making profit? animal_testing_alternatives_unilever-9qSL9_nfQu0.mp4 Would you buy cosmetics from a company rather than another one if you had the guarantee it was ethically produced? ✓ depending on price, probably yes ✓ if they have the reputation of being a pioneer of non animal approaches e.g. Unilever Do you believe it is possible to launch new medicines without testing on animals and/or humans? How? ✓ computational chemistry ✓ testing on instrumented mannequins ✓ focus on consumer safety = non animal safety science Would you like to work in this company? Why / why not? ✓ transparency ✓ ethical mission statement ✓ sustainable goals ✓ attracting young talents 170 robust /rəuˈbʌst/ = (of a system or an organization) strong and not likely to fail or become weak rigorous /ˈrɪɡərəs/ = done carefully and with a lot of attention to detail transparency = quality of sth, such as a situation or an argument, that makes it easy to understand sustainable = involving the use of natural products and energy in a way that does not harm the environment Market Leader 3rd edition B1 Unit 11 Leadership 169 Leadership active textbook How do you recognise great leaders? ✓ they don't force you to follow them ✓ creative people with a vision that inspires Do successful leaders not need to be experts if they can inspire? What is the difference between influence and convince? → influence ✓ long-term ability to shape behaviours, attitudes, and trust ✓ often passively or indirectly → convincing (or persuading) ✓ short-term, active process of using logic, evidence, or emotional arguments ✓ get someone to agree to a specific decision or action in the moment pg 104 ex A B starting up Lexical material: Character adjectives T / Cl Can you be a world class leader without being an eloquent speaker? ✓ probably not, unless you are president Trump... pg 104 ex A B vocab T / Cl What can you do to avoid looking diffident about the outcome of your proposal? ✓ be decisive when pitching → refuse alternative opinions & be principled set for homework pg 105 ex C vocab T / Cl Can a ruthless & distant person be up to♣ a position in management? 〆probably not ♣ to be up to = to be good enough → need to be approachable pg 105 ex D phrasal verbs T / Cl What do you do when you come in for criticism? ✓ take on the responsibility for your decisions → acknowledge your mistakes pg 105 ex E vocab pg 105 ex F discussion ]]> 168 assertive = expressing opinions or desires strongly and with confidence, so that people take notice diffident ~ (about sth) = not having much confidence in yourself; not wanting to talk about yourself; shy to derive = to get sth from sth approachable = friendly and easy to talk to; easy to understand ruthless = hard and cruel principled = having strong beliefs about what is right and wrong; based on strong beliefs resignation = act of giving up your job or position; the occasion when you do this to be up to the job = to be good enough to come in for = to receive to hand in = to give to put forward = to propose to take on = to accept 167 20260413 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 200 = 175 euros active Case study: Principles or profit - feedback By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Case study: Principles or profit pg 103 writing - short report ✓ review proposals ✓ justify your choice https://docs.google.com/document/d/1Mlw_B725Bt_KVo0t7ai4wN8G-YEoa5F4zBrk4cH_Uyk/edit?usp=sharing market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 166 3 Items on the management meeting agenda active edit_ol_qa_writing edit_ol_qa prep_ol_qa pix/icons8-collaboration-100_white.png River blindness ✓ promising results ✓ positive impact of image on reputation → find investors to support further investment → prepare a press release to reaffirm the company's mission statement = willing to help at a loss? PX200 drug for treating heart disease ✓ final stages of development 〆severe breathing difficulties = ethical decision → don't withhold, do disclose side effects at the risk of losing shareholders' support? New dieting product 〆may involve animal testing ✓ opportunity to continue or abandon animal testing altogether = ethical decision → develop further without animal testing at the risk of not being unable to test enough? 165 DVD case study commentary active textbook Why should you avoid paying lip service? ✓ experience reputational damage if you fail to hold your promises video

DVD case study commentary Feedback ✓ establish clear leadership ✓ focus on core values ✓ explain why you may sometimes not be able to be consistent with your core purpose ✓ address common needs → what the company can bring to society ✓ make clear & consistent choices → be either ethical or profit-oriented → don't pay lip service (to avoid reputational damage) ✓ build confidence in the quality of products set for homework pg 103 writing - short report ✓ review proposals ✓ justify your choice ]]> 164 to turn a blind eye to = to refuse to acknowledge; not to take into consideration; to pretend not to see sth; to ignore to come to your senses = to think clearly; behave as usual or as you should; act sensibly; to become conscious again; wake up to fix up ~ a meeting) = to make arrangements for to withdraw ~ sth (from sth) = to stop giving or offering sth to sb to live up to = to satisfy; meet the requirements or expectations of to suffer = ~ (from sth) | ~ (for sth) to be badly affected by a disease, pain, sadness, a lack of sth, etc; to experience sth unpleasant, such as injury, defeat or loss to cure ~ sb (of sth) = to make a person or an animal healthy again after an illness to withhold = to refuse to give sth to sb reluctant ~ (to do sth) = hesitating before doing sth because you do not want to do it or because you are not sure that it is the right thing to do severe = extremely bad or serious to pay lip service = to say that you approve of, or support sth, without proving your support by what you actually do to kill two birds with one stone = to succeed in doing two things by only one action at stake = at risk, in question or at issue 163 20260407 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 225 = 200 euros active Case study: Principles or profit By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Case study: Principles or profit pg 102 background reading market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 162 Case study: Principles or profit active textbook If you are a pharmaceutical company, should you invest in a drug that will not pay off but improve your reputation? ✓ could help recover your reputation after some allegations of being too profit oriented e.g. Pfizer or similar pharmaceutical groups were accused of selling their anti-covid vaccines to better-paying countries 〆may afford this kind of publicity if well established → reputation comes at a cost... (...) pg 102 background reading T / Cl Can you take the risk of testing a new drug in Africa? ✓ kill two birds with one stone → good PR → help people in need 〆reliable clinical results call for expensive infrastructure perhaps not available locally 〆might attract attention of human rights activists 〆target patients won't be future buyers, only NGOs and governments pg 102 ethical dilemmas listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_031.ogg T / Cl What would you do if you were a shareholder: only make profit or also try to support more ethical decisions? ✓ find more partners to reach a morally satisfactory outcome Should the company be absolutely transparent about its findings & dilemmas? 〆could be fined if found to have withheld evidence of side effects ✓ make a press release to be clear about its mission statement ✓ avoid animal testing at any cost → don't pay lip service if you can't afford to hold your promises ≠ always put principles before profits pg 103 discussion topics for the management meeting T / Cl What are the main areas of concern? What is at stake: testing on people, animals, or finding long-term financial support? 〆potential partners & stakeholders won't want to run the risk of being sued for testing ✓ diligently observe local regulation for introducing new drugs in the market → finding long-term financial support = priority Can licensing be an alternative form of financing production & sales? ✓ ask a 3rd party pharmaceutical group to manufacture & sell if you can't afford to do so yourself = reminiscent of outsourcing & franchising → focus on R&D 〆very long ROI means they need to sell as much as possible while the product is still licensed... pg 103 task 1 2 → use agenda to address issues ]]> 161 3 Items on the management meeting agenda active edit_ol_qa_writing edit_ol_qa prep_ol_qa pix/icons8-collaboration-100_white.png River blindness ✓ promising results ✓ positive impact of image on reputation → find investors to support further investment → prepare a press release to reaffirm the company's mission statement = willing to help at a loss? PX200 drug for treating heart disease ✓ final stages of development 〆severe breathing difficulties = ethical decision → don't withhold, do disclose side effects at the risk of losing shareholders' support? New dieting product 〆may involve animal testing ✓ opportunity to continue or abandon animal testing altogether = ethical decision → develop further without animal testing at the risk of not being unable to test enough? 160 to turn a blind eye to = to refuse to acknowledge; not to take into consideration; to pretend not to see sth; to ignore to come to your senses = to think clearly; behave as usual or as you should; act sensibly; to become conscious again; wake up to fix up ~ a meeting) = to make arrangements for to withdraw ~ sth (from sth) = to stop giving or offering sth to sb to live up to = to satisfy; meet the requirements or expectations of to suffer = ~ (from sth) | ~ (for sth) to be badly affected by a disease, pain, sadness, a lack of sth, etc; to experience sth unpleasant, such as injury, defeat or loss to cure ~ sb (of sth) = to make a person or an animal healthy again after an illness to withhold = to refuse to give sth to sb reluctant ~ (to do sth) = hesitating before doing sth because you do not want to do it or because you are not sure that it is the right thing to do severe = extremely bad or serious to kill two birds with one stone = to succeed in doing two things by only one action at stake = at risk, in question or at issue 159 suggested offered you some help... ~~For~~ On the long term, it's really worth it Usually it's ~~hide~~ hiiden from journalists They should work ~~more hardly~~ harder on this ]]> 20260406 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 250 = 225 euros active Considering options By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 10 Ethics pg 100 ex C grammar Case study: Principles or profit pg 102 background reading market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 158 Considering options active textbook If your colleague puts in false expenses claims, will you tell your boss? 〆can't turn a blind eye → find out what to do to make them come to their senses Lexical material: Considering options pg 101 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_030.ogg pg 101 ex B C market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_030.ogg Lexical material: Stating a problem, looking at options, changing your approach, expressing qualified agreement, making a decision Useful language pg 101 ex D role play ]]> 157 resignation = act of giving up your job or position; the occasion when you do this; letter, for example to your employers, to say that you are giving up your job or position non disclosure agreement (NDA) | confidentiality agreement = confidential disclosure agreement (CDA), proprietary information agreement (PIA), or secrecy agreement, is a legal contract between at least two parties that outlines confidential material, knowledge, or information that the parties wish to share with one another for certain purposes, but wish to restrict access to by third parties. It is a contract through which the parties agree not to disclose information covered by the agreement; соглашение о неразглашении информации 156 be impact ( on ) our team The ~~better~~ best way is to discuss with him He will ~~take~~ pay more attention when he ~~will work~~ works You can't ~~break~~ terminate | breach | violate this agreement before the end of the period It could be damage our company He can ~~spill~~ disclose our strategy ]]> 20260403 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 275 = 250 euros active Helping environmental research By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 10 Ethics market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 155 Environmental research active textbook Would like to help reduce the environmental impact of your company's operations? ✓ contribute to CSR ✓ avoid excessive wrapping & boxing ✓ look into renewable sources of energy for your logistics ✓ participate in some field research projects e.g. collect data for scientific analyses ✓ address one of this century's most demanding priorities Lexical material: Environmental research pg 99 ex A B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_026.ogg T / Cl Would you like to join a field research project? ✓ collect real data e.g. understand climate change better pg 99 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_027.ogg pg 99 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_028.ogg T / Cl How do you pronounce the name of the bank 'HSBC'? "Haitch" (/heɪtʃ/) for the letter 'h' ✓ primarily used in Hiberno-English (Irish English), particularly among Roman Catholics in Northern Ireland and throughout the Republic of Ireland ✓ also heard in some regional British English dialects, including parts of the North of England, Yorkshire, and some urban working-class accents ✓ often considered non-standard pg 99 ex E speaking ]]> 154 Grammar: Narrative tenses active textbook Have you ever been fired from your job? How did you feel? ✓ dismissed for a professional mistake / misconduct e.g. harassment, discriminative behaviour, foul language ✓ felt desperate pg 99 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_029.ogg pg 100 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_029.ogg set for homework pg 100 ex C grammar pg 100 ex D speaking ]]> 153 desperate = feeling or showing that you have little hope and are ready to do anything without worrying about danger to yourself or others conservation = protection of the natural environment; act of preventing sth from being lost, wasted, damaged or destroyed to cope with = to deal successfully with sth difficult to endorse = to say publicly that you support a person, statement or course of action to persuade sb (into sth / into doing sth) = to make sb do sth by giving them good reasons for doing it; to convince foul /faul/ = dirty and smelling bad; (especially BrE) very unpleasant; very bad; (of language) including rude words and swearing; offensive 152 would ship shipped one cargo They should ~~inspirate~~ inspire their staff ]]> 20260402 12:00-13:00 MSK | 11:00-12:00 CET 1 25 -25 + 300 = 275 euros active Writing ethical CVs By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 10 Ethics pg 98 ex B reading pg 98 The ethics of resume writing pg 99 ex C vocab market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 151 The ethics of resume writing active textbook Is it all right to lie in your CV? ✓ skip facts playing against you e.g. your current location, job ✓ omit details to get shortlisted for interview → update your skills during the probation period ✓ don't be afraid of longer periods of unemployment → justify with maternity leave, relocation, self-education, continuous learning... Lexical material: Writing a CV pg 98 ex B reading pg 98 The ethics of resume writing T / Cl Would you take the risk of dressing up your CV if you are already a senior? 〆endanger your credibility 〆ruin your networking achievements 〆spoil your reputation pg 99 ex C reading for detail pg 99 ex D speaking ]]> 150 to dress up = to present something in such a way that it appears better than it really is deception = act of deliberately making sb believe sth that is not true illicit /ɪˈlɪsɪt/ = not allowed by the law to discourage sth | ~ sb from doing sth = to try to prevent sth or to prevent sb from doing sth, especially by making it difficult to do or by showing that you do not approve of it to tempt = to attract sb or make sb want to do or have sth, even if they know it is wrong; to persuade or try to persuade sb to do sth that you want them to do, for example by offering them sth assumption = belief or feeling that sth is true or that sth will happen, although there is no proof to distort = to change the shape, appearance or sound of sth so that it is strange or not clear; to twist or change facts, ideas, etc. so that they are no longer correct or true 149 change adapt my CV ~~under~~ to the given vacancy ]]> 20260331 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 325 = 300 euros active Right or wrong By the end of this session you will have studied print

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 10 Ethics 148 Right or wrong active textbook Should businesses only make money? Can they always remain ethical? ✓ profit-oriented activities are a guarantee of quality 〆fighting competition may not always be ethical Lexical material: Right or wrong pg 97 ex A B vocab pg 97 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_025.ogg pg 97 ex D speaking pg 97 ex E role play pg 98 ex A speaking ]]> 147 deception = act of deliberately making sb believe sth that is not true to elicit ~ sth (from sb) (written) = to get information or a reaction from sb, often with difficulty to discourage ~ sth | ~ sb from doing sth = to try to prevent sth or to prevent sb from doing sth, especially by making it difficult to do or by showing that you do not approve of it to claim = to say that sth is true although it has not been proved and other people may not believe it to tempt = to attract sb or make sb want to do or have sth, even if they know it is wrong suspect = that may be false and that cannot be relied on to distort = to twist or change facts, ideas, etc. so that they are no longer correct or true rationalisation = defence mechanism by which your true motivation is concealed by explaining your actions and feelings in a way that is not threatening to enable = to make possible to dispose of = to throw away; give away, or sell; get rid of rival = competitor insider trading = buying or selling corporate stock by a corporate officer or other insider on the basis of information that has not been made public and is supposed to remain confidential bribery = practice of offering something (usually money) in order to gain an illicit advantage money laundering = concealing the source of illegally made money counterfeit goods = goods for sale, made to look exactly like sth in order to trick people into thinking that they are getting the real thing; not genuine; fake price fixing = practice of companies agreeing not to sell goods below a particular price tax fraud = criminal tax evasion espionage /espɪəˈnɑ:ʒ / = activity of secretly getting important political or military information about another country or of finding out another company's secrets by using spies 146 the worst at his job I would prefer to make redundant the bad worker I will follow by my customer preferences A person ~~didn't aware in~~ wasn't aware of it ]]> 20260327 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 350 = 325 euros active Ethics in business Writing ethical CVs By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit C revision pg 94 ex 3 vocab pg 95 Unit C revision Unit 10 Ethics pg 98 ex B reading pg 98 The ethics of resume writing pg 99 ex C vocab market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Revision 145 Unit C revision active textbook What do you do to meet deadlines? ✓ prioritise tasks ✓ use the Paretto Principle ✓ look forward to celebrating successes pg 94 ex 3 vocab pg 94 writing pg 95 vocab pg 95 ex 1 2 conditions pg 95 skills ]]> 144 consignment = quantity of goods that are sent or delivered somewhere; act of sending or delivering sb/sth Market Leader 3rd edition B1 Unit 10 Ethics 143 Right or wrong active textbook Should businesses only make money? Can they always remain ethical? ✓ profit-oriented activities are a guarantee of quality 〆fighting competition may not always be ethical Lexical material: Right or wrong pg 97 ex A B vocab pg 97 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_025.ogg pg 97 ex D speaking pg 97 ex E role play pg 98 ex A speaking ]]> 142 fare = price a passenger has to pay to be conveyed by bus, train, etc. 141 Put me in anxiety Stress me | Push me to the limits ]]> receipt /rɪˈsi:t/ 20260326 12:00-13:00 MSK | 10:00-11:00 CET 1 25 300 20260325 -25 + 75 +300 = 350 euros active Revision | Ethics Ethics By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit C revision pg 92 ex 1 2 vocab pg 92 grammar (advice, obligation, necessity) market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Revision 140 Unit C revision active textbook How do you make up for an embarrassing mistake? ✓ apologise for putting your foot in it ✓ crack a joke if you get on like a house on fire pg 92 ex 1 2 vocab pg 92 grammar (advice, obligation, necessity) pg 92 ex 1 writing an e-mail pg 93 ex 2 writing an e-mail pg 93 ex 1 2 vocab T / Cl Would you apply for a vacancy even if you didn't know company it is for? 〆probably not ]]> 139 to get on like a house on fire = to get quickly have a positive relationship with someone to put your foot in it = to say or do sth without thinking carefully so that you embarrass or upset someone Market Leader 3rd edition B1 Unit 10 Ethics 138 active textbook Look at the man in the photo: would you trust him? 〆 probably not (he looks like a wheeler dealer ♣) ♣ wheeler dealer = shrewd or unscrupulous person who knows how to circumvent difficulties Is it unethical to avoid paying tax? (...) pg 96 ex A B starting up pg 96 ex C speaking ]]> 137 praise = words that show approval of or admiration for sb/sth genuine = real; exactly what it appears to be; not artificial nepotism = giving unfair advantages to your own family if you are in a position of power, especially by giving them jobs civil servant = person who works for the government real estate agent = person whose job is to sell houses and land for people wheeler dealer = shrewd or unscrupulous person who knows how to circumvent difficulties scruple /ˈskru:pl/ = feeling that prevents you from doing sth that you think may be morally wrong 136 for an interview Pack your things and go to home ]]> 20260324 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 100 = 75 euros active Working across cultures 3 - Japan, Brazil By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets Case study - Pampas Leather Company pg 89 writing ✓ summarise the points agreed during the negotiation ✓ indicate any terms of the contract requiring further discussion or clarification → pg 127 writing file Working across cultures 3 pg 90 ex B reading (Brazil) market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Working across cultures 3 135 Doing business internationally active textbook How different is doing business in region to doing business in the middle east? ✓ less direct and result-oriented ✓ more diplomatic → focus on building a relationship first ✓ sign a contract with a person and not a company → trust is more valuable Functional language: Doing business internationally pg 90 ex A reading (Saudi Arabia) T / Cl Should you only be focused on doing business when meeting people for the 1st time? 〆probably not → show interest in the area, the local culture... pg 90 task 1 2 3 speaking pg 90 ex B reading (Japan) T / Cl Why should you avoid direct questions when meeting new business partners? 〆might not be able to take a final decision by themselves 〆may not want to say 'no' = puts partners in an embarrassing situation → copy the behaviour of your partner pg 90 questions 1 2 pg 90 listening task market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_022.ogg T / Cl What cultural clash would you expect a Dane to experience in Brazil? ✓ direct, friendly attitude of Brazilian business people → contrast with lack of emotions from distant, Danish business representatives → will feel out of depth pg 91 ex C reading (Brazil) feedback pg 91 listening qs 1 2 market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_023.ogg pg 91 listening qs 3 4 market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_024.ogg pg 91 task 1 2 speaking ]]> 134 embarrassed ~ (about / at sth) | ~ (to do sth) = (of a person or their behaviour) shy, awkward or ashamed, especially in a social situation out of your depth = being in a situation that is too difficult, complex, or overwhelming for you to handle due to a lack of knowledge, skill, or experience. It describes feeling incapable, unprepared, or overmatched, often leading to anxiety or struggling to cope with the demands 133 don't aren't aware of this cultural differences At the meeting they raised voices ~~to each other~~ ]]> 20260320 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 125 = 100 euros active Case study: Pampas Leather Company - Feedback | Working across cultures 3, Saudi Arabia Case study: Pampas Leather Company - Feedback By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets Case study - Pampas Leather Company pg 89 writing ✓ summarise the points agreed during the negotiation ✓ indicate any terms of the contract requiring further discussion or clarification → pg 127 writing file Working across cultures 3 pg 90 ex A reading (Saudi Arabia) market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 132 DVD case study commentary active textbook Why is it important to build a sustainable relationship? ✓ need repeat-business → seek a win-win outcome video

DVD case study commentary Feedback What risks are they facing? ✓ couldn't return unsold goods featuring the label of the distributor ✓ cultural differences ✓ focus too much on details & terms of the contract = might be perceived as paranoid, bureaucratic or suggest lacking trust → find a balance not to discourage further business relationship Conclusion: ✓ look for a long term relationship rather than big volumes → be honest about your needs 〆don't bluff → share risks equally & fairly ✓ work together and not against each other = reach a win-win solution ]]> 131 BATNA = best alternative to a negotiated agreement. In negotiation theory, the Best Alternative to a Negotiated Agreement or BATNA is the most advantageous alternative course of action a party can take if negotiations fail and an agreement cannot be reached upturn = opposite of slowdown in surplus = opposite of being in deficit to dispatch ~ sb/sth (to ...) (formal) = to send sb/sth somewhere, especially for a special purpose to override = to be more important than sth to clench a deal = to reach a deal concession = something that you allow or do, or allow sb to have, in order to end an argument or to make a situation less difficult Market Leader 3rd edition B1 Working across cultures 3 130 Doing business internationally active textbook How different is doing business in region to doing business in the middle east? ✓ less direct and result-oriented ✓ more diplomatic → focus on building a relationship first ✓ sign a contract with a person and not a company → trust is more valuable Functional language: Doing business internationally pg 90 ex A reading (Saudi Arabia) T / Cl Should you only be focused on doing business when meeting people for the 1st time? 〆probably not → show interest in the area, the local culture... pg 90 task 1 2 3 speaking pg 90 ex B reading (Japan) T / Cl Why should you avoid direct questions when meeting new business partners? 〆might not be able to take a final decision by themselves 〆may not want to say 'no' = puts partners in an embarrassing situation → copy the behaviour of your partner pg 90 questions 1 2 pg 90 listening task market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_022.ogg T / Cl What cultural clash would you expect a Dane to experience in Brazil? ✓ direct, friendly attitude of Brazilian business people → contrast with lack of emotions from distant, Danish business representatives → will feel out of depth pg 91 ex C reading (Brazil) feedback pg 91 listening qs 1 2 market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_023.ogg pg 91 listening qs 3 4 market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_024.ogg pg 91 task 1 2 speaking ]]> 129 embarrassed ~ (about / at sth) | ~ (to do sth) = (of a person or their behaviour) shy, awkward or ashamed, especially in a social situation out of your depth = being in a situation that is too difficult, complex, or overwhelming for you to handle due to a lack of knowledge, skill, or experience. It describes feeling incapable, unprepared, or overmatched, often leading to anxiety or struggling to cope with the demands 128 on that this way ~~you~~ can you build a successful business ]]> 20260317 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 150 = 125 euros active Case study: Pampas Leather Company By the end of this session you will have studied print

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 127 Case study - Pampas Leather Company active textbook How would you sell quality leather jackets to a big American distributor with its own chain of stores? ✓ classic, almost life time quality expected ✓ explain how quality is achieved ✓ justify why American buyers will be interested in Argentinian manufacture ✓ draw a parallel with Swiss products (...) Is wearing a fur coat still a mark of your social status? 〆probably old-fashioned Are potential buyers likely to be more fashion-conscious or price-conscious? ✓ depends on target generations → Americans are probably more price-conscious than keen on lifetime quality = consumer society → North Europeans may look thriftier while Latin Europeans could be more fashion-oriented pg 89 background reading T / Cl Preparing for the negotiation What concessions can Pampas make? ✓ provide faster delivery ✓ re-label the jackets under the name of the American distributor = common practice among chains of distribution → would make Pampas offer very attractive (...) What will be West Coast Apparel's BATNA? ✓ demand a shorter lead time (Argentina relatively close to the USA) ✓ order only a minimum quantity of best-selling jackets (...) What proposals will Pampas probe? ✓ place fewer orders for bigger volumes ✓ prefer a long-term contract (...) pg 138 Information file reading T / Cl What risks won't West Coast Apparel want to be exposed to? 〆Pampas trying to outsource to China rather far from both Argentina and USA 〆Pampas failing to meet deadlines because of outsourcing overseas 〆Pampas relying on cheaper labour force to the detriment of quality ✓ current economic situation not favourable to selling luxury goods like the Clubman jacket (...) pg 89 task pg 138 Pampas Leather team

pg 142 WCA team

]]> 126 1 Mindmap: Negotiations wip active 3 textbook i negotiations_mindmap.pdf ]]> 125 2 Role play active role_play Recycle new expressions and language. Go through the stages described by Harry Mills: Explore each other's needs Signal for movement Probe with proposals Exchange concessions Close the deal Tie up loose ends You want to purchase a reliable product / service. You have a limited budget so it has to be good value for money. Negotiate terms and conditions. You are interested in customer support & after sales service so make sure your provider is happy with this deal (win-win). We're very excited to meet you today. We've heard a lot about your company. Feedback from your product / services is excellent. So, you're saying... I get it I do see where you're coming from You sold me! If you could make a compelling case that... that'd (would) help. I'm with you up to now. So far, so good. It sounds good. If it's rock solid, I'll sign it. What if you had... I'd be ready to reconsider / decrease/ change... if you did... Deal! I really look forward to this Your company provides top-of-the-range products / services but they are not particularly cheap. Explain your unique selling points. Negotiate terms and conditions. Be ready to make concessions because you want this prospect client to come back to you in the future too. Nice to meet you! How was your journey? Have you had a nice trip? Are you satisfied with...? Wouldn't you like...? Have you ever thought you could work faster if...? How much do you usually pay for...? What quantities would you...? I think there's material for discussion My company might accept such terms if... Perhaps we could... I'd need to check if... That's what I thought at first but... Look at it this way... Have you seen (statistics / data / competitors' strategy...) ? Don't worry, we're just considering... You don't have to commit yourself to..., you could only... Who else would benefit from...? Would it help if... Normally, we do... but for you, we can... What do you need from me to support/agree fully? If I'm on it, I'll give you... I think we've covered a lot of ground today Shall we go out for dinner? 124 apparel /əˈpærəl/ = (especially AmE) clothing, when it is being sold in shops/stores substantial = large in amount or value; important; considerable to lose sight of the bigger picture = to see the trees but not the forest fairly = in a fair and reasonable way; honestly; to some extent but not very BATNA = best alternative to a negotiated agreement. In negotiation theory, the Best Alternative to a Negotiated Agreement or BATNA is the most advantageous alternative course of action detriment (to the ~ of) = act of causing harm or damage; sth that causes harm or damage 123 be exist without ~~together~~ each other That quantity is the minimum ~~what~~ which | that we can order ... and sell it by under our name ]]> 20260316 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 175 = 150 euros active The art of winning - Harry Mills By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets pg 87 ex C reading The art of winning market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 122 1 pix/icons8-dictionary-100_white.png Negotiation stages Conducting negotiations to achieve a win / win outcome active 3 xml_multi_dd_row How do you conduct a negotiation? Have you got any stages you systematically try to follow? 19 6 left ✓ prepare your objectives, concessions & strategy
✓ gather information about the other party
→ do your 'homework' 2 ✓ build rapport
✓ state your opening opinion
✓ learn the other side's position
→ ask diagnostic questions 3 ✓ signal that you are prepared to move from your original position
✓ respond to signals from the other side
= show there is room for manoeuvre
'Normally, we do... but...'
→ get a foot in the door 4 ✓ make suggestions
✓ find areas of agreement
→ use what if + conditionals 5 ✓ give concessions
= Would that help? As long as...
→ scratch my back and I'll scratch yours 6 ✓ bring the negotiation to a clear & satisfactory end 7 ✓ confirm what has been agreed, summarise the details on paper
→ Let's recap & conclude
= opportunity to invite your partner out for dinner
→ build a long-time relationship & generate repeat business ]]> 1 2 3 4 5 6 7 121 Negotiating active textbook Do clients always have time for probing proposals? ✓ depends on the pitch and strategy of the seller → take-it-or-leave-it attitude Functional language: Negotiating pg 87 ex A role play pg 87 ex B speaking Lexical material: Harry Mills' 7 stages in negotiation (respect) 1 ready yourself 2 explore each other's needs 3 signal for movement 4 probe with proposals 5 exchange concessions 6 close the deal 7 tie up loose ends = respect (first letter of each phrase) pg 87 ex C reading The art of winning pg 88 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_021.ogg Lexical material: Starting & exploring positions, making offers & concessions, playing for time, closing & following up the deal useful language pg 88 ex E role play ]]> 120 leverage = ability to influence what people do rapport = friendly relationship in which people understand each other very well to probe (into sth) = to ask questions in order to find out secret or hidden information about sb/sth loose end = work that is left incomplete to tie up loose ends = to finish; complete sample = small amount or example of sth that can be looked at or tried to see what it is like, often free of charge pilot/trial batch = amount of food, medicine, etc. produced at one time for testing, marketing, feedback... usually before ordering bigger quantities household appliance = appliance that does a particular job in the home connoisseur = expert on matters involving the judgement of beauty, quality or skill in art, food or music 119 be necessary in within the first 6 months If you ~~would buy~~ bought today, it could be... If it broke ~~by your reason~~ because of you You will be 100% satisfied ~~for 100%~~ She met all ~~politician~~ political figures (OR all politicians on the scene) It covers ~~for all~~ all of your needs ]]> 20260313 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 200 = 175 euros active Negotation stages By the end of this session you will have studied print

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 118 1 pix/icons8-dictionary-100_white.png Negotiation stages Conducting negotiations to achieve a win / win outcome active 3 xml_multi_dd_row How do you conduct a negotiation? Have you got any stages you systematically try to follow? 19 6 left ✓ prepare your objectives, concessions & strategy
✓ gather information about the other party
→ do your 'homework' 2 ✓ build rapport
✓ state your opening opinion
✓ learn the other side's position
→ ask diagnostic questions 3 ✓ signal that you are prepared to move from your original position
✓ respond to signals from the other side
= show there is room for manoeuvre
'Normally, we do... but...'
→ get a foot in the door 4 ✓ make suggestions
✓ find areas of agreement
→ use what if + conditionals 5 ✓ give concessions
= Would that help? As long as...
→ scratch my back and I'll scratch yours 6 ✓ bring the negotiation to a clear & satisfactory end 7 ✓ confirm what has been agreed, summarise the details on paper
→ Let's recap & conclude
= opportunity to invite your partner out for dinner
→ build a long-time relationship & generate repeat business ]]> 1 2 3 4 5 6 7 117 leverage = ability to influence what people do rapport = friendly relationship in which people understand each other very well to probe (into sth) = to ask questions in order to find out secret or hidden information about sb/sth loose end = work that is left incomplete to tie up loose ends = to finish; complete sample = small amount or example of sth that can be looked at or tried to see what it is like, often free of charge pilot/trial batch = amount of food, medicine, etc. produced at one time for testing, marketing, feedback... usually before ordering bigger quantities household appliance = appliance that does a particular job in the home connoisseur = expert on matters involving the judgement of beauty, quality or skill in art, food or music 116 20260310 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 225 = 200 euros active Preparing for negotiations By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 115 Training for negotiating active textbook What are the secrets of negotiating? ✓ ensure you have leverage ✓ understanding the goals of your counterpart ✓ going to the sauna together?! → sometimes can be ambiguous 〆depends on cultural background = hidden agenda (...) How do you train people in negotiating? ✓ practise being attentive to your partner's needs while pitching ✓ go shopping in the markets of Istanbul = difficult to say 'no' → keep insisting ✓ experience buying goods at a Chinese market 〆under (almost physical) pressure of people around you to make a purchase as soon as you start negotiating 〆you are told it is a take it or leave it offer till you're about to go (...) Functional language: Training for negotiating pg 87 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_018.ogg pg 87 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_019.ogg T / Cl Have you changed your ways of conducting negotiations over the years? ✓ gained more self-confidence → got more assertive Lexical material: Language clues in negotiations (soft exposing give-aways) pg 87 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_020.ogg ]]> 114 1 Negotiating skills active edit_ol_qa prep_ol_qa pix/icons8-collaboration-100_white.png What do you need to improve your negotiating skills? What is perhaps the most important skill a negotiator needs? ✓ versatility = being able to change & adapt to the situation → there is not a single technique of negotiation having a wide variety of skills Why is it important to be a good listener? ✓ information is power ✓ catch language clues to understand your opponent's position & expectations What kinds of behaviour are adequate? ✓ avoid being emotional or showing signs of weakness ✓ depending on the situation → manage conflict → manage pressure in a face-to-face negotiation ✓ plan effectively & be analytical ✓ be open minded & creative ✓ make use of emotional black-mailing only as a last resort → give people time to consider options How can you repackage the negotiation? ✓ double-check your counterpart's eagerness to negotiate ✓ show your own desire to reach a compromise ✓ fake empathy? → ensure you reach a win-win solution to repackage = to present in a new form What should a good negotiator look for? ✓ find if there's scope for negotiation → identify soft exposing give-aways = something that makes you guess the real truth about sth/sb giveaways How do you find out if there is room for more negotiations? ✓ listen out for language cues e.g. Perhaps♣ we can give you a discount if♠ ... ♣ perhaps ♠ if = language clues → some concessions (give-aways) are possible / probable eagerness, language clues 113 to dispatch ~ sb/sth (to ...) (formal) = to send sb/sth somewhere, especially for a special purpose deemed = considered appropriateness = quality of being suitable or right for a particular situation or occasion give-away = something that makes you guess the real truth about sth/sb versatile = able to do many different things; having many different uses to override = to be more important than sth misnomer = name or a word that is not appropriate or accurate to deem = to have a particular opinion about sth; to consider versatility = having a wide variety of skills overriding = more important than anything else in a particular situation eagerness = positive feeling of wanting to push ahead with something giveaway = something that makes you guess the real truth about sth/sb; демаскирующий признак to probe (into sth) = to ask questions in order to find out secret or hidden information about sb/sth; to touch, examine or look for sth, especially with a long thin instrument 112 can should be ~~adapted~~ adaptable It's a negotiation without having ~~a word~~ your say ]]> 20260309 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 250 = 225 euros active Review of conditionals By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets pg 85 ex D vocab market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 111 20200417-2057 Zero, first conditional (real situations) active grammar 110 20210320-0857 Second conditional active grammar 109 Mindmap: Conditionals active 3 textbook conditionals mindmap

Download onto your tablet or print the following pdf. conditionals_mindmap.pdf ]]> 108 20190618-0937 Controlled practice: Conditionals active decks deck_of_phrases_conditionals.csv 107 20210208-1915 Practice - conditionals b1_01 active review 106 20210208-1914 Practice - conditionals b2_01 active review 105 Grammar: Zero, first, second conditional active textbook How can you negotiate in a diplomatic way? Which do you use: 1st or 2nd conditional? ✓ use 2nd conditional = more tentative 〆1st conditional = firm → more for a promise, order pg 86 ex A language review pg 86 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_017.ogg pg 86 ex C speaking ]]> 104 to dispatch ~ sb/sth (to ...) (formal) = to send sb/sth somewhere, especially for a special purpose 103 with your own rules on your terms | on your conditions ]]> 20260306 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 275 = 250 euros active Trade between China and the US By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 9 International markets pg 84 ex A reading pg 85 ex B reading comprehension Trade between China and the US pg 84 article 1 pg 85 article 2 market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 102 active textbook How would you break into the Chinese market? ✓ target the luxury sector ✓ focus on goods that can't be counterfeited pg 84 ex F vocab pg 84 ex G collocations pg 84 ex H discussion ]]> 101 Trade between China and the US active textbook pg 85 ex B reading comprehension Trade between China and the US → pg 84 article 1 → pg 85 article 2 pg 85 ex C vocab pg 85 ex D vocab pg 85 ex E discussion ]]> 100 to combat = to fight to seek = to look for commitment = thing that you have promised or agreed to do, or that you have to do to sustain = to provide enough of what sb/sth needs in order to live or exist; to make sth continue for some time without becoming less to accuse ~ sb (of sth) = to say that sb has done sth wrong or is guilty of sth to blame ~ sb/sth (for sth) | ~ sth on sb/sth = to think or say that sb/sth is responsible for sth bad upturn = opposite of slowdown in surplus = opposite of being in deficit 99 20260303 12:00-13:00 MSK | 10:00-11:00 CET 1 25 300 20260225 -25 + 300 = 275 euros active Free trade By the end of this session you will have studied print

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 9 International markets 98 Free trade active textbook To what extent should trade be regulated? ✓ governments ought to protect consumers ✓ maintain their lifestyle ✓ avoid crippling investment and innovation Lexical material: Free trade pg 83 ex A speaking pg 83 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_014.ogg pg 83 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_015.ogg T / Cl What measures would be most effective to control excessive import of Chinese products? ✓ regulations → ensure safety & quality 〆tariffs on imported goods could be at the expense of consumers → become too expensive pg 83 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_016.ogg T / Cl Do you believe you work in an infant industry? ✓ need much / little protection from the competition Lexical material: Open vs protected markets pg 83 ex E vocab ]]> 97 SME = small and medium sized enterprises laissez-faire = doctrine that government should not interfere in commercial affairs protectionism = principle or practice of protecting a country's own industry by taxing foreign goods quota = limited number or amount of people or things that is officially allowed wealth = state of being rich tariffs = taxes on imported goods (to raise price & make them more expensive) dumping = kind of injuring pricing, especially in the context of international trade. It occurs when manufacturers export a product to another country at a price below the normal price with an injuring effect. The objective of dumping is to increase market share in a foreign market by driving out competition and thereby create a monopoly situation where the exporter will be able to unilaterally dictate price and quality of the product reliant = dependant on to break into = to force an entrance into; make a rough or unlawful entrance into to carry out = to execute, conduct consignment = quantity of goods that are sent or delivered somewhere 96 20260224 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 25 = 0 euros active International markets By the end of this session you will have studied print

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 8 Human resources 95 Fast fitness - Feedback active textbook Who would be the best candidate? DVD case study commentary Feedback What profile does the company actually need? 〆being a sporty person is not a priority, just an asset ✓ emphasise more experience in management in the job description → need to better list skills, knowledge, attitude... How can you test the real capabilities of candidates? ✓ enquire how would encourage clients to renew their subscriptions ✓ ask behavioural questions (...) What common mistake is made when recruiting? 〆recruiting the same person as you are yourself → diversity of people What requirements are essential for Fast Fitness? (part 2) ✓ motivate & lead individual club managers ✓ give direction 〆don't take away independence → need to have ideas that can be adopted by club managers Who would be the best candidate(s)? (part 3) 1) Silvia ✓ features credibility (experience with football team) → will get attention of her colleagues ✓ has tangible ideas ✓ is committed to her own development (evening class in business studies) 2) Martha 〆needs more experience ]]> 94 leisure = time that is spent doing what you enjoy when you are not working or studying martial = connected with fighting or war to put / to lay one's cards on the table = to let someone know your position and interest openly; deal honestly; act without trickery or secrets treadmill = exercise machine that has a moving surface that you can walk or run on while remaining in the same place chain = group of shops/stores or hotels owned by the same company to bug = to annoy or irritate sb flair ~ for sth = a natural ability to do sth well to liaise (with sb) (especially BrE) = to work closely with sb and exchange information with them outstanding = extremely good; excellent to flock = to go or gather together somewhere in large numbers leisure = time that is spent doing what you enjoy when you are not working or studying to appeal = to attract, to interest sun deck = part of a ship where passengers can sit to enjoy the sun, or a similar area beside a restaurant or swimming pool to liaise (with sb) (especially BrE) = to work closely with sb and exchange information with them outstanding = extremely good; excellent runner-up = person or team that finishes second in a race or competition; a person or team that has not finished first but that wins a prize consignment = quantity of goods that are sent or delivered somewhere Market Leader 3rd edition B1 Unit 9 International markets 93 International markets active textbook What stereotypes do you know about international markets? ✓ globalisation leads to unemployment ✓ international competition kills local SME ✓ some industries have a strong lobby in the government (...) Lexical material: Economic language about markets (protectionism, quotas, subsidies, laissez-faire) pg 82 ex A B starting up pg 82 ex C D speaking ]]> 92 SME = small and medium sized enterprises laissez-faire = doctrine that government should not interfere in commercial affairs protectionism = principle or practice of protecting a country's own industry by taxing foreign goods quota = limited number or amount of people or things that is officially allowed wealth = state of being rich tariffs = taxes on imported goods (to raise price & make them more expensive) dumping = kind of injuring pricing, especially in the context of international trade. It occurs when manufacturers export a product to another country at a price below the normal price with an injuring effect. The objective of dumping is to increase market share in a foreign market by driving out competition and thereby create a monopoly situation where the exporter will be able to unilaterally dictate price and quality of the product reliant = dependant on to break into = to force an entrance into; make a rough or unlawful entrance into to carry out = to execute, conduct consignment = quantity of goods that are sent or delivered somewhere 91 in a strong hierarchy a cogwheel in the system ]]> widen /'waidən/ 20260223 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 50 = 25 euros active Case study: Fast fitness Choosing a manager (depending on past & present habits, performance...) (1/2)]]> By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 8 Human resources Case study - Fast fitness pg 80 background reading pg 80 task 1 reading pg 81 cards market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 8 Human resources 90 Case study Fast fitness active textbook Do you practise sports on a regular basis? Why / Why not? ✓ to be healthy rather than to look healthy ✓ depends on local culture, urban life style, work life balance ✓ usually to look healthy (people who go to the gym don't seem to need it) How do you attract people to fitness clubs? ✓ organise groups who can socialise together after a work-out rather than just individuals ✓ offer group discounts for companies → peer pressure → team building ✓ find personal coaches who can motivate (...) pg 80 background reading T / Cl Why are the performances of the chain disappointing? Aren't facilities competitive? ✓ clubs seem to be rather well equipped 〆not enough brand awareness due to poor advertising? What can explain the problems that the chain is facing? What can you do to make sure members renew their cards? ✓ yearly subscriptions are expensive ✓ people are less likely to commit themselves → change from yearly to monthly subscriptions = example of new management strategy → need to find a manager with such ideas pg 80 Fast fitness job description T / Cl What kind of manager do they need to improve performance? Do you agree with the job description? 〆being a sporty person is not a prerequisite ✓ charisma ✓ experience in advertising (...) ]]> 89 Choosing a manager (depending on past & present habits, performance...) active textbook Should you shortlist candidates only based on their past experience or also potential? ✓ Martha used to be a professional dancer on Tv → may suggest a good image of the chain 〆she won't have enough experience as a manager pg 80 task 1 reading pg 81 cards → rank candidates in terms of suitability → practise 'used to', 'would' and 'will' to describe habits Demo ✓ Martha Gomez used to work as a professional dancer 〆She won't have enough experience as a manager ]]> 88 Interviewing candidates active textbook How should candidates behave at a job interview? ✓ show self-confidence 〆avoid talking negatively about previous managers 〆dress too formerly? pg 80 task 2 listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_010.ogg Sean 〆sounds over-confident 〆doesn't like conflicts market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_011.ogg Paulo 〆lacks education & experience ✓ may endorse the brand ✓ has a plan to make improvements market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_012.ogg Martha 〆talks about problems with her boss 〆focuses too much on her achievements with people suffering from Parkinson's disease 〆lacks confidence ✓ has many ideas market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_013.ogg Silvia ✓ wants to be challenged & earn more ✓ gives facts rather than just opinions ✓ is demanding, convincing T / Cl Compare shortlisted candidates ✓ choose & justify why a candidate is suitable for the post at Fast Fitness → practise 'used to, would' to describe past experience (habits) → practise 'will' to make predictions about how these candidates may perform at Fast Fitness ]]> 87 Fast fitness - Feedback active textbook Who would be the best candidate? DVD case study commentary Feedback What profile does the company actually need? 〆being a sporty person is not a priority, just an asset ✓ emphasise more experience in management in the job description → need to better list skills, knowledge, attitude... How can you test the real capabilities of candidates? ✓ enquire how would encourage clients to renew their subscriptions ✓ ask behavioural questions (...) What common mistake is made when recruiting? 〆recruiting the same person as you are yourself → diversity of people What requirements are essential for Fast Fitness? (part 2) ✓ motivate & lead individual club managers ✓ give direction 〆don't take away independence → need to have ideas that can be adopted by club managers Who would be the best candidate(s)? (part 3) 1) Silvia ✓ features credibility (experience with football team) → will get attention of her colleagues ✓ has tangible ideas ✓ is committed to her own development (evening class in business studies) 2) Martha 〆needs more experience ]]> 86 leisure = time that is spent doing what you enjoy when you are not working or studying martial = connected with fighting or war to put / to lay one's cards on the table = to let someone know your position and interest openly; deal honestly; act without trickery or secrets treadmill = exercise machine that has a moving surface that you can walk or run on while remaining in the same place chain = group of shops/stores or hotels owned by the same company to bug = to annoy or irritate sb flair ~ for sth = a natural ability to do sth well to liaise (with sb) (especially BrE) = to work closely with sb and exchange information with them outstanding = extremely good; excellent to flock = to go or gather together somewhere in large numbers leisure = time that is spent doing what you enjoy when you are not working or studying to appeal = to attract, to interest sun deck = part of a ship where passengers can sit to enjoy the sun, or a similar area beside a restaurant or swimming pool to liaise (with sb) (especially BrE) = to work closely with sb and exchange information with them outstanding = extremely good; excellent runner-up = person or team that finishes second in a race or competition; a person or team that has not finished first but that wins a prize consignment = quantity of goods that are sent or delivered somewhere 85 powerful power and control It could be fail ]]> 20260220 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 75 = 50 euros active Getting information on the telephone By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 8 Human resources pg 78 ex C grammar market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 8 Human resources 84 Getting information on the telephone active textbook If you want to get information on the phone, do you smile? ✓ be polite (...) Functional language: Getting information on the telephone pg 79 ex A B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_09.ogg useful language Lexical material: Telephoning, stating your purpose, showing interest, ending a call pg 79 ex C role play student A pg 137 student B pg 142 ]]> 83 notice = information or a warning given in advance of sth that is going to happen bullying = act of intimidating a weaker person to make them do something 82 the time to apply? ]]> hourly /'aurli:/ 20260219 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 100 = 75 euros active Verb patterns By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 8 Human resources pg 76 ex A reading student B pg 137 Human resources market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 8 Human resources 81 Nissan Motors active textbook How can car manufacturers woe female drivers? ✓ recruit more female sales staff? ✓ advertise with pictures of a family having a great time with the car ✓ have a family car or people carrier designed and be used by women pg 76 ex A reading student B pg 137 Nissan Motors pg 77 ex B reading for detail ]]> 80 20240531-0906 Verb patterns active grammar 79 1 pix/icons8-metronome-filled-100_white.png Verb patterns checklist active textbook move_contents ∑ 4 verb patterns 1) verb + infinitive 2) verb + infinitive OR gerund → no real difference in meaning + ing = about the past, focus on an ongoing process + to + infinitive = about the future, focus on a goal 3) verb + gerund 4) verb + infinitive OR gerund → difference in meaning

2) verb + infinitive OR gerund → no real difference in meaning to begin to continue to regret to start

3) verb + gerund to admit [or to admit that] to avoid to belong to carry on to consider to deny [or to deny that] to enjoy to fancy to finish to give up to imagine to involve to keep to keep on to mind to postpone to put off to risk to suggest [or to suggest that] to think of to understand to weigh

4) verb + infinitive OR gerund → difference in meaning to go on + gerund = to continue (the activity in the gerund) + infinitive = to end one action and start another one to forget + infinitive = to forget sth you are / were supposed to do + gerund = to forget a definite past event to mean + infinitive = intention + gerund = to involve to regret + infinitive = to inform, to break bad news + ing = to wish you had not completed sth to remember + infinitive = to keep in mind you need to do sth and not to forget + gerund = to recall a past action to stop + infinitive = to pause sth in order to do something else + gerund = to give up, abandon and never do any more to try + gerund = to try & see what happens + infinitive = to try & get a result

]]> 78 Language review: ing forms and infinitives active textbook How do you feel when clients refuse to pay penalties for missed deadlines? ✓ consider giving more time = verb + ing pg 78 ex A B grammar set for homework pg 78 ex C grammar pg 78 ex D speaking ]]> 77 20190418-1837 Grammar practice: Verb patterns active review grammar_verb_patterns_selection_b1_02.csv grammar_verb_patterns_selection_b2_01.csv grammar_verb_patterns_selection_b2_03.csv 76 to undertake = to make yourself responsible for sth and start doing it; to agree or promise that you will do sth to remember + infinitive = to keep in mind you need to do sth and not to forget to remember + gerund = to recall a past action to try + gerund = to try & see what happens to try + infinitive = to try & get a result to go on + gerund = to continue (the activity in the gerund) to go on + infinitive = to end one action and start another one to forget + infinitive = to forget sth you are / were supposed to do to forget + gerund = to forget a definite past event 75 20260217 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 125 = 100 euros active Human resources By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 8 Human resources pg 75 ex B vocabulary pg 76 ex A reading student A pg 76 Women at work market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 8 Human resources 74 Women at work active textbook Is gender discrimination still present in your industry? ✓ access of female staff to senior level positions is more frequent 〆salary levels are often lower 〆feelings of discrimination often get exacerbated by woke behaviour woke culture = heightened awareness of social, racial, and gender injustices, originating as a term for alertness to discrimination against marginalized groups, particularly Black people. Advocates for proactive, progressive change but has evolved into a contentious political term often used by critics to deride left-wing, identity-based, or "politically correct" ideologies pg 76 ex A reading student A pg 76 Women at work student B pg 137 Nissan Motors pg 76 ex B reading for detail pg 76 ex C speaking T / Cl Is the role of women still an issue in your country? 〆glass ceiling glass ceiling = ceiling based on attitudinal or organizational bias in the work force that prevents minorities and women from advancing to leadership positions pg 76 ex D E speaking ]]> 73 Nissan Motors active textbook How can car manufacturers woe female drivers? ✓ recruit more female sales staff? ✓ advertise with pictures of a family having a great time with the car ✓ have a family car or people carrier designed and be used by women pg 76 ex A reading student B pg 137 Nissan Motors pg 77 ex B reading for detail ]]> 72 Finding a job active textbook Is finding a job more difficult for women than men? 〆gender roles are often perceived differently across regions, generations, industries = cultural differences aren't predictable → can't be reliably generalised Functional language: Finding a job pg 77 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_06.ogg T / Cl Why would you need help from a recruitment specialist? ✓ to gain an understanding of the type of role ≠ field of activity or industry → are you better at managing people, working on details, or do you prefer having a more creative activity? (...) pg 77 ex B C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_07.ogg pg 77 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_08.ogg pg 77 ex E speaking ]]> 71 to assess ~ sb/sth (as sth) = to make a judgement about the nature or quality of sb/sth sleek = smooth and shiny to pursue = to do sth or try to achieve sth over a period of time; to follow or chase sb/sth, especially in order to catch them to storm = to attack a place suddenly and capture it to affirm = to state firmly or publicly that sth is true or that you support sth strongly boardroom = room in which the meetings of the board of a company (the group of people who control it) are held to account for = to be the explanation or cause of sth; to be a particular amount or part of sth to woo = to try to get the support of sb unappealing = not attractive to undertake = to make yourself responsible for sth and start doing it; to agree or promise that you will do sth glass ceiling = ceiling based on attitudinal or organizational bias in the work force that prevents minorities and women from advancing to leadership positions to exacerbate = to make sth worse, especially a disease or problem woke culture = heightened awareness of social, racial, and gender injustices, originating as a term for alertness to discrimination against marginalized groups, particularly Black people. Advocates for proactive, progressive change but has evolved into a contentious political term often used by critics to deride left-wing, identity-based, or "politically correct" ideologies 70 20260216 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 150 = 125 euros active Case study: Business culture briefing - Feedback Human resources By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 7 Cultures Better business communications pg 73 task 1 → prepare a presentation Unit 8 Human resources pg 75 ex A vocabulary market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 7 Cultures 69 Case study: Business culture briefing - Feedback active textbook How do you prepare for a business trip aboard? ✓ research on the internet ✓ feedback from colleagues ✓ webinar or crash course in cross cultural communication (...) video

DVD case study commentary T / Cl What should you be equipped with before going on a business trip? ✓ language (e.g. learning a few words to sound polite) ✓ awareness of local business culture (e.g. how to use a business card) ✓ appropriate forms of entertainment (e.g. gift giving) How to avoid stereotypes? ✓ find what you have in common ✓ find what is unique How can you avoid misunderstandings? ✓ be yourself ✓ learn by making mistakes ]]> 68 to make yourself at home = to relax and make yourself comfortable in someone else's home it's on me = to offer to pay the bill appearance = way sth looks / seems marital status = the fact of whether you are single, married gender = the fact of being male or female Market Leader 3rd edition B1 Unit 8 Human resources 67 Human resources active textbook What skills are important to find a job? ✓ communication skills are now often more important than hard skills → make sure you are a good team match soft skills > hard skills pg 74 ex A B C starting up T / Cl How relevant is appearance to your job? ✓ may need to represent the company → appealing attitude can be an advantage when networking Lexical material: Recruitment processes (screening, shortlists, interview panel, induction) pg 75 ex A vocabulary set for homework pg 75 ex B vocabulary pg 75 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_04.ogg T / Cl Have you got any strategies to get shortlisted by an interview panel? ✓ stand out from the crowd = make yourself memorable rather than just desirable pg 75 ex D speaking Lexical material: Adjectives describing professional qualities & skills T / Cl Is it always important to be ambitious at work? ✓ within measure → show you are able to strike a work-life balance (...) pg 75 ex E vocab T / Cl Is it difficult to work with enthusiastic people? ✓ may be inspired by their creativity 〆may get drawn off-topic ≠ methodical 〆might not focus on putting ideas into action ≠ practical 〆could fail to pay attention to details ≠ analytical pg 75 ex F listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_05.ogg ]]> 66 vacancy = job that is available for sb to do probationary = under terms not final or fully worked out or agreed upon; serving for trial covering letter = letter containing extra information that you send with sth mental ability = power to learn or retain knowledge psychometric /,saɪkəˈmetrɪk/ test = standardized procedure for measuring sensitivity or memory or intelligence or aptitude or personality etc speculatively = based on guessing or on opinions that have been formed without knowing if the company is actually looking for someone of this particular profile to shortlist = to put someone or something on a short list; to select to assemble = to bring people or things together as a group interview panel = group of specialists who give their advice or opinion about sth; a group of people who discuss topics of interest on television or radio induction = training course for new employees, students, etc. that is designed to give them a general introduction to the business, school, etc desirable = that you would like to have or do; worth having or doing 65 how do what you look like It depends of on positions Be ready that (some) people will ~~jealous~~ envy you (OR be jealous of you) ]]> 20260213 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 175 = 150 euros active Case study: Business culture briefing By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 7 Cultures pg 71 ex E vocab pg 72 reading background - Better business communications market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 7 Cultures 64 Social English active textbook How good are you at asking questions to entertain your guests? ✓ pretend being enthusiastic and/or interested → try to ask follow up questions Functional language: Social English pg 71 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_048.ogg pg 71 ex B C speaking pg 71 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_01.ogg pg 71 ex E listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_02.ogg T / Cl When would it be appropriate to interrupt someone in a conversation? ✓ to show you are listening attentively ✓ when taking part in a passionate debate (...) pg 71 ex F G speaking ]]> 63 spouse = husband or wife to cope with = to deal successfully with sth difficult funeral = ceremony, usually a religious one, for burying or cremating (= burning) a dead person to belch = to let air come up noisily from your stomach and out through your mouth to slurp = to make a loud noise while you are drinking sth to struggle = to try very hard to do sth when it is difficult or when there are a lot of problems to disclose ~ sth (to sb) = to give sb information about sth, especially sth that was previously secret Market Leader 3rd edition B1 Unit 7 Cultures 62 Case study: Business culture briefing active textbook What comes first: building a relationship, or doing business together? ✓ depends on the local business culture → most so-called best practices in business involve getting down to business after some polite chit-chat Why is it important to understand the business culture of the country you're visiting? ✓ you don't want to put your foot in it ✓ you want to make a good impression → assess how relevant it is to build a relationship before actually doing business (...) pg 72 reading background - Better business communications T / Cl Do you think European partners would need a briefing to work in the Russian Federation? ✓ do away with stereotypes e.g. drinking vodka ✓ identify possible taboo topics → understand when to beat about the blush Watch the following video → do you agree with those cultural stereotypes? video

This is Russia Animation Video for Russian lighting company Tochka Opory, showing what Russia really is for foreign businessmen http://www.youtube.com/watch?v=wOPuvTMndIs pg 73 listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_03.ogg T / Cl What topics would you include for a business culture workshop? ✓ level of English ✓ formality ✓ greetings ✓ topics of conversation ✓ gifts pg 73 task 1 2 3 → prepare a presentation ]]> 61 to make yourself at home = to relax and make yourself comfortable in someone else's home it's on me = to offer to pay the bill appearance = way sth looks / seems marital status = the fact of whether you are single, married gender = the fact of being male or female 60 on for all staff You can't feel it without ~~to live~~ living there ]]> hierarchy /ˈhaɪərɑ:kɪ / 20260210 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 200 = 175 euros active Social English By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 7 Cultures pg 70 ex A language review market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 7 Cultures 59 Language review: must, have to, should active textbook Is there any etiquette or protocol you should follow when travelling abroad? ✓ avoid addressing people on a 1st name basis = may seem rude ✓ don't crack jokes unexpectedly = might be misunderstood pg 70 ex A language review pg 70 ex B reading Chinese business protocol & etiquette T / Cl How would you show you're enjoying food if you're not supposed to slurp or belch? ✓ repeatedly say how 'delicious' it is ]]> 58 Social English active textbook How good are you at asking questions to entertain your guests? ✓ pretend being enthusiastic and/or interested → try to ask follow up questions Functional language: Social English pg 71 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_048.ogg pg 71 ex B C speaking pg 71 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_01.ogg pg 71 ex E listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd02/market_leader_3rd_intermediate_audio_cd02_02.ogg T / Cl When would it be appropriate to interrupt someone in a conversation? ✓ to show you are listening attentively ✓ when taking part in a passionate debate (...) pg 71 ex F G speaking ]]> 57 spouse = husband or wife to cope with = to deal successfully with sth difficult funeral = ceremony, usually a religious one, for burying or cremating (= burning) a dead person to belch = to let air come up noisily from your stomach and out through your mouth to slurp = to make a loud noise while you are drinking sth to struggle = to try very hard to do sth when it is difficult or when there are a lot of problems to disclose ~ sth (to sb) = to give sb information about sth, especially sth that was previously secret to beat about the bush = to talk a lot, but avoid directly addressing the most important point 56 to oldest persons elder people in the bus ]]> 20260209 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 225 = 200 euros active Culture shock By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 7 Cultures pg 68 ex A vocab pg 69 ex A B reading Culture shock market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 7 Cultures 55 Breaking the ice active textbook Have you got any tricks to break the ice? ✓ make a compliment → show empathy (...) pg 68 ex A vocab pg 68 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_047.ogg T / Cl When was the last time you put your foot in it? ✓ forgetting someone's birthday pg 68 ex C vocab set for homework pg 68 ex D vocab (matching idioms) pg 68 ex E speaking ]]> 54 Culture shock active textbook What is the biggest culture shock you have ever experienced? ✓ travelling to Asia = felt like a fish out of water pg 69 ex A B reading Culture shock T / Cl How often do you find people lack cultural awareness? 〆doesn't depend on personal wealth or country of origin → involves prejudices = narrow-minded understanding pg 69 ex C speaking to be confirmed pg 69 ex D writing ]]> 53 20201003-0932 Must vs have to, must in the past active grammar 52 20191014-2338 'Should' to give somebody advice active grammar 51 to break the ice = to conquer the first difficulties in starting a conversation, getting a party going, or making an acquaintance to be in hot water = to be in trouble to be thrown in at the deep end = to be given a difficult job without preparation to see eye to eye on = to agree fully; hold exactly the same opinion to get on like a house on fire = to get quickly have a positive relationship with someone like a fish out of water = person who is out of his proper place in life; someone who does not fit in eye-opener = event, experience, etc. that is surprising and shows you sth that you did not already know to put your foot in it = to say or do sth without thinking carefully so that you embarrass or upset someone counterpart = person or thing that has the same position or function as sb/sth else in a different place or situation tailored = made to fit well or closely; made for a particular person or purpose to overcome = to succeed in dealing with or controlling a problem that has been preventing you from achieving sth; to defeat sb; to be extremely strongly affected by sth 50 'm listening hear some kind of cultural bubble... It's becoming ~~regularly~~ regular ]]> 20260206 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 250 = 225 euros active Cultures By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 7 Cultures pg 69 ex A B reading Culture shock market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 7 Cultures --> 49 Cultural differences active textbook Why can travelling give you a new perspective on your own culture? ✓ being able to compare lifestyles → understand better pros & cons pg 66 ex A B starting up pg 66 ex C speaking pg 66 ex D E speaking Functional language: Cultural differences pg 67 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_044.ogg T / Cl Should you get down to business straight away or first get to know each other? → building relationships guarantees repeatable business pg 67 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_045.ogg T / Cl How can you be a good listener? ✓ try to be non judgemental → pay respect regardless of seniority (...) pg 67 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_046.ogg pg 67 ex D speaking ]]> 48 non judgemental = not judging people and criticizing them too quickly 47 waiting looking forward to that trip ]]> 20260203 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 275 = 250 euros active Unit B revision (2/2) By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition pg 64 Unit B revision pg 65 Unit B revision market_leader_3rd_intermediate_course_book.pdf (if time available) Market Leader 3rd Intermediate Unit 7 Cultures pg 69 ex A B reading Culture shock

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit B revision 46 Unit B revision active textbook Do you find your government too paternalistic? ✓ nationalisation of assets ✓ soft authoritarianism pg 64 Unit B revision T / Cl What is the incidence of taxation on entrepreneurs? 〆reduced investment When are many companies teetering on the brink of bankruptcy? ✓ in times of recession ✓ excessive operating costs, e.g high taxes pg 65 Unit B revision ]]> 45 terrestrial = (of television and broadcasting systems) operating on earth rather than from a satellite paternalistic = (of people in authority) making decisions for other people rather than letting them take responsibility for their own lives incidence = extent to which sth happens or has an effect on behalf of = as the representative of sb or instead of them to stumble = (over / on sth) to hit your foot against sth while you are walking or running and almost fall to teeter = to stand or move in an unsteady way so that you look as if you are going to fall on the brink = facing a new event that's about to happen in the midst of = while sth is happening or being done, in the middle of preliminary to = happening before a more important action or event Market Leader 3rd edition B1 Unit 7 Cultures 44 Cultural differences active textbook Why can travelling give you a new perspective on your own culture? ✓ being able to compare lifestyles → understand better pros & cons pg 66 ex A B starting up pg 66 ex C speaking pg 66 ex D E speaking Functional language: Cultural differences pg 67 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_044.ogg T / Cl Should you get down to business straight away or first get to know each other? (...) pg 67 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_045.ogg T / Cl How can you be a good listener? (...) pg 67 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_046.ogg pg 67 ex D speaking Lexical material: Idioms T / Cl Have you got any tricks to break the ice? ✓ make a compliment → show empathy (...) pg 68 ex A vocab pg 68 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_047.ogg pg 68 ex C vocab set for homework pg 68 ex D vocab (matching idioms) pg 68 ex E speaking ]]> 43 relatively /'relətivli:/ 20260202 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 300 = 275 euros active Unit B revision (1/2) By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition pg 62 Unit B revision pg 63 Unit B revision market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit B revision 42 Unit B revision active textbook How often do you need to draw up contracts in English? ✓ once in a blue moon = very rarely or infrequently pg 62 ex 1 vocab (organisations) pg 62 ex 2 vocab (organisations) pg 62 ex 3 noun combinations T / Cl What can you do to safeguard your savings? ✓ diversify → open ended investment funds → savings account in a bank pg 63 ex 4 writing pg 63 ex 5 vocab (advertising) set for homework pg 64 Unit B revision pg 65 Unit B revision ]]> 41 to draw up = to make up plans or basic details for R&D = Research and Development i.e. = id est, that is to say bn = billion heated = full of anger and excitement inevitably = as is certain to happen to safeguard ~ sth (against / from sth) | ~ against sth (formal) = to protect sth from loss, harm or damage; to keep sth safe once in a blue moon = very rarely or infrequently advertorial = advertisement that is written and presented in the style of an editorial or journalistic report. In printed publications, the advertisement is usually written to resemble an objective article and designed to ostensibly look like a legitimate and independent news story. In television, the advertisement is similar to a short infomercial presentation of products or services hoarding (BrEn) | billboard (AmEn) = large board on the outside of a building or at the side of the road, used for putting advertisements on to go | walk with spring in your step = to walk energetically in a way that shows you are feeling happy and confident small talk = casual or trivial conversation about things that are not important, often between people who do not know each other well. Often used to create a friendly atmosphere or to break the ice in social situations. It serves as a way for people to connect and establish rapport without delving into deeper subjects 40 priorities /prai'ɔ:rəti:z/ 20260130 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 325 = 300 euros active Working across cultures 2 - International meetings (2/2) By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Working across cultures 2 pg 60 ex D reading pg 60 - 61 International meetings A B C D E pg 62 Unit B revision pg 63 Unit B revision market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 International meetings 39 Conducting engaging, international meetings active textbook How would you build team spirit during meetings if you were a manager? What would make team members comfortable? ✓ offer some refreshments ✓ break the ice with small talk but get down to business swiftly ✓ have a friendly or unmarked (i.e. neither formal nor informal) approach ✓ remain professional pg 60 ex D reading pg 60 - 61 International meetings A B C D E ]]> 38 Meetings across the company active textbook How important is small talk in your company? How do you organise informal meetings? ✓ key to relationship building → create opportunities for ad-hoc conversations at the coffee point pg 61 task → choose a chairperson to head the meeting → discuss advantages & disadvantages of each recommendation ]]> 37 in behalf of = as the representative of sb or instead of them to stumble = (over / on sth) to hit your foot against sth while you are walking or running and almost fall to teeter = to stand or move in an unsteady way so that you look as if you are going to fall on the brink = facing a new event that's about to happen inevitably = as is certain to happen heated = full of anger and excitement to safeguard ~ sth (against / from sth) | ~ against sth (formal) = to protect sth from loss, harm or damage; to keep sth safe 36 got understood (that) it's like to ~~go straight on~~ get down to business I'm ~~adaptating~~ adapting to this environment I ~~can do nothing~~ can't do anything I prefer meetings without ~~imagination~~ imagining | pretending we are friends It could be impact on my job I'm happy to see you for ~~every week~~ our weekly meeting ]]> 20260127 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 350 = 325 euros active Working across cultures 2 - International meetings By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Working across cultures 2 pg 60 ex B quiz pg 60 ex D reading pg 60 - 61 International meetings A B C D E market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 International meetings 35 Organising meetings active textbook Are meetings always justified? ✓ only if well-prepared ✓ provided they are timely relevant pg 60 ex A speaking pg 60 ex B quiz T / Cl Is it important to have a chair for all meetings? 〆probably not = can feel too formal 〆might be time-consuming Can you imagine a meeting without an agenda? 〆probably not → need some structure in order to forget any important items ✓ helps prepare better e.g. anticipate questions pg 60 ex C speaking T / Cl What kind of meetings do you dislike? ✓ those sticking to an agenda ✓ those which are less structured (...) Why do some business people take their watch off at the beginning of a meeting? ✓ suggest time is not important = they are only listening to you ✓ determined to reach a solution at any cost, no matter how long it could take = rather confusing habit 〆could be intimidating... ]]> 34 Conducting engaging, international meetings active textbook How would you build team spirit during meetings if you were a manager? What would make team members comfortable? ✓ offer some refreshments ✓ break the ice with small talk but get down to business swiftly ✓ have a friendly or unmarked (i.e. neither formal nor informal) approach ✓ remain professional pg 60 ex D reading pg 60 - 61 International meetings A B C D E ]]> 33 Decision-making vs team-building meetings active textbook Are meetings always scheduled to make a decision? ✓ could be just to build a long lasting relationship pg 60 ex E F listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_043.ogg T / Cl What cultural differences can you experience when running meetings? ✓ time e.g. following a tight agenda & punctuality are not always a priority ≠ sticking to the agenda ✓ hierarchy e.g. not expressing disagreement with superiors → feedback & respect of seniority vs loss of face ✓ different objectives e.g. not expecting to reach a decision → getting down to business vs small talk Lexical material: International meetings pg 60 ex G vocab ]]> 32 chair | chairperson = position of being in charge of a meeting or committee; the person who holds this position attender = person who goes to a place or an event, often on a regular basis minutes = summary or record of what is said or decided at a formal meeting apologies = information that you cannot go to a meeting or must leave early item = point on the agenda handout = document that is given to students in class and that contains a summary of the lesson, a set of exercises, etc i.e. = id est, that is to say seniority = fact of being older or of a higher rank than others; rank that you have in a company because of the length of time you have worked there e.g. a lawyer with five years' seniority to get down to business = to start talking about the subject to be discussed precious = rare and worth a lot of money; valuable or important and not to be wasted alteration = change 31 misinterpret /ˈmɪsɪnˈtə:prɪt/ 20260126 12:00-13:00 MSK | 10:00-11:00 CET 1 25 200 20260123 -25 + 175 + 200 = 350 euros active Case study - Make your pitch | presentation take 2 By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money Case study Make your pitch pg 59 tasks role play - entrepreneurs vs tycoons → choose a project → prepare the oral delivery of your presentation pg 145 tycoons pg 136 sculptures of famous people pg 136 Alfresh lunch box with cooler pg 141 new formula XF anti-wrinkle cream pg 144 on-the-spot car cleaning market_leader_3rd_intermediate_course_book.pdf Healthy morning - presentation - take 2 https://docs.google.com/presentation/d/13-dktri2_aWDp0zbBdOmTD8YF2bCEBB8riI1gEUJvJw/edit?usp=sharing_eip_se_dm&ts=6970d09b

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 30 Delivering a pitch active textbook Would you convince the panel of venture capitalists to invest in your project? ✓ drill your sales pitch pg 59 tasks role play - entrepreneurs vs tycoons → choose a project → prepare the oral delivery of your presentation set for homework pg 145 tycoons pg 136 sculptures of famous people pg 136 Alfresh lunch box with cooler pg 141 new formula XF anti-wrinkle cream pg 144 on-the-spot car cleaning ]]> 29 2 pix/icons8-lecturer-100_white.png Presentation checklist active textbook move_contents ✓ introduction ✓ rhetorical question(s) / hook / quotation ✓ objectives & tasks ✓ breakdown / plan of the presentation ✓ logical structure ✓ check audience understanding with CCQs (Concept Checking Questions) ✓ clear parts ✓ transitions between parts ✓ commenting slides (occasionally paraphrasing but no feeling of reading) ✓ objectives Has the goal of the presentation been achieved? ✓ timing (total vs per slide) ✓ clear & memorable conclusion VISUALS ✓ legibility (incl. slide numbers for reference, progression bar) ✓ no information overload (e.g. tables from spreadsheets) ✓ variety (infographics, line graphs, bar graphs, pie charts...) ✓ layout of information on the slide (top left → bottom right) ✓ video clips ✓ mini intervention(s) of subject-matter experts USE OF LANGUAGE ✓ vocab ✓ graded language and little jargon ✓ grammatical structures & accuracy ✓ conjunctions, adverbial phrases ✓ tripling arguments ✓ metaphors DELIVERY ✓ pace ✓ articulation & pronunciation ✓ intonation ✓ no obvious signs of reading ✓ stress on keywords ✓ body language ✓ eye contact CONCLUSION ✓ recap ✓ general conclusion ✓ recommendations ✓ contacts if further information required ✓ call for action ✓ opening ✓ Q&A session ]]> 28 Monitoring progress active textbook 27 Case study: Making your pitch - Feedback active textbook DVD case study commentary Feedback T / Cl What will tycoons want from the pitches? ✓ reassurance & comfort regarding specific areas → provide hard data → can it be easily copied? ✓ evidence of entrepreneurs' commitment What will guarantee the success of each pitch? What questions should you anticipate about sculptures? ✓ sculptures → how easy will it be to sell? What questions should you anticipate about the anti-wrinkle cream? → did the anti-wrinkle cream undergo a fair test? → can it be protected by a patent? → how much do ingredients cost? What questions should you anticipate about the lunch box? → is it well-positioned on the market? What questions should you anticipate about on-the-spot car cleaning? → is it scalable? → can it be protected by a patent? to be confirmed pg 59 writing to confirm tycoons' investment in an entrepreneur's project see writing file pg 127 ]]> 26 to break even = to attain a level at which there is neither gain nor loss, as in business return (~ on investment, R.O.I) = amount of profit made on investment business angel = investor who provides financial backing for small start-ups or entrepreneurs. Angel investors are usually found among an entrepreneur's family and friends and are essentially the exact opposite of a venture capitalist venture capitalist = investor who either provides capital to start-up ventures or supports small companies that wish to expand but do not have access to equities markets stake = money that sb invests in a company; an important part or share in a business, plan, etc. that is important to you and that you want to be successful by all means = definitely or certainly tycoon = person who is successful in business or industry and has become rich and powerful uncompetitive = not cheaper or better than others and therefore not able to compete equally 25 be break easily (OR it could be broken easily) I don't know how much it will be cost ~~It's~~ There is too much competition in this ~~way~~ area | industry | product segment ]]> 20260121 16:00-17:00 MSK | 14:00-15:00 CET 1 25 -25 + 200 = 175 euros active Case study - Make your pitch | presentation By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money Case study Make your pitch pg 59 tasks role play - entrepreneurs vs tycoons → choose a project → prepare the oral delivery of your presentation pg 145 tycoons pg 136 sculptures of famous people pg 136 Alfresh lunch box with cooler pg 141 new formula XF anti-wrinkle cream pg 144 on-the-spot car cleaning market_leader_3rd_intermediate_course_book.pdf Healthy morning - presentation - take 1 https://docs.google.com/presentation/d/13-dktri2_aWDp0zbBdOmTD8YF2bCEBB8riI1gEUJvJw/edit?usp=sharing_eip_se_dm&ts=6970d09b

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 24 Case study: Making your pitch active textbook Would you like to start up your own business? How would you pitch to business angels? ✓ work out a business plan ✓ find partners to support your credibility ✓ prepare a pitch ✓ attend networking events T / Cl Do you know any Russian tycoons? (...) How would you convince Abramovich to invest in your project? ✓ catch his attention by offering the lion's share 〆may not have time to read a business plan in detail → use an elevator pitch pg 58 reading Background - Rules of the competition T / Cl Would you like to participate in such a business show? ✓ become a celebrity by being in the limelight ✓ challenge yourself ✓ obtain feedback ✓ have the opportunity to meet venture capitalists (...) pg 59 listening Presentation ending market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_041.ogg T / Cl Will you be satisfied with a 25% stake only? (...) Do you think this could sell well in Russia? Would you invest in this project if you were a business angel? ✓ depends on cheaper alternatives from Chinese manufacturing (...) Isn't there much competition on the market already from Ikea and similar DIY supermarkets? 〆sales won't go through the roof... (...) What questions would you ask? How will you deal with competition? Have you got any patent? Where do you see yourself in 3-5 years? (...) pg 59 listening Follow-up questions market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_042.ogg T / Cl Where would you locate production? in Russia? why / why not? (...) How will you have it delivered? ✓ chain of retail stores ✓ last-mile delivery (...) Whose offer from the tycoons is the most attractive for the start-up? ✓ the man has a distribution channel in department stores + sales support to promote the product 〆the woman wants a 50% stake in their business → sales network now more important than USP (unique selling points) ]]> 23 2 Structure of a pitch Structure of a pitch pix/icons8-metronome-filled-100_white.png active xml_multi_dd_row Imagine you want to sell a new service. What do you start with? How do you end your presentation? 8 5 left stage 1

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]]> 1 2 3 4 5 6 7 8 9 10 22 to break even = to attain a level at which there is neither gain nor loss, as in business return (~ on investment, R.O.I) = amount of profit made on investment business angel = investor who provides financial backing for small start-ups or entrepreneurs. Angel investors are usually found among an entrepreneur's family and friends and are essentially the exact opposite of a venture capitalist venture capitalist = investor who either provides capital to start-up ventures or supports small companies that wish to expand but do not have access to equities markets stake = money that sb invests in a company; an important part or share in a business, plan, etc. that is important to you and that you want to be successful by all means = definitely or certainly tycoon = person who is successful in business or industry and has become rich and powerful uncompetitive = not cheaper or better than others and therefore not able to compete equally 21 up increase This graph shows the investment ~~returning~~ return | return on investment (ROI) in 1.5 years If you ~~would have~~ have energy you ~~would~~ can ~~win~~ fight everything ]]> 20260120 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 225 = 200 euros active Case study - Make your pitch By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money pg 56 ex D speaking → draw a line graph → prepare its oral delivery (20260120_lidbogatyrev_trends.pdf) Case study Make your pitch pg 58 reading Background - Rules of the competition market_leader_3rd_intermediate_course_book.pdf smartphone or tablet device

Download onto your tablet or print the following pdf for our next lesson. trends_pictogrammes.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 20 Practice - trends active textbook How do you present trends in a synthesised, compelling manner? ✓ describe trends and NOT lines pg 56 ex D speaking → draw a line graph → prepare its oral delivery Feedback Methodology: Describing trends ✓ describe trends and NOT lines → focus on differences or similarities and NOT detailed events or peaks 〆don't give just numbers → give proportions, percentages 〆compare trends and not data e.g. at the end of the given period, it is almost ~~equal~~ equally popular to the Tv. 〆avoid vague language e.g. These pictures → These line graphs ✓ avoid repetition of descriptive language 'describe, tell. etc' → use synonyms We will analyse a graph that ~~tells us~~ shows / presents / illustrates the share of ... (optional homework) T / Cl English Grammar in Use - Intermediate by Murphy, Cambridge University Press Unit 106 Comparison 2 (much better / any better / better and better / the sooner the better) pg 213 ex 106.1 106.2 106.3 106.4 106.5 Methodology: Dealing with generalisations and comparisons ✓ narrow down the topic ✓ choose (only 2) specific examples ✓ focus on contrasting characteristics and / or similarities ✓ mention changes / trends over time ✓ describe stakeholders → use grammar (comparatives, superlatives) to support your argumentation ✓ draw conclusions → recap what is explicit → emphasise what is implied pg 56 ex D speaking - take 2 → draw a line graph → prepare its oral delivery to your partner ]]> 19 Dealing with figures active textbook When is it relevant to give specific amounts? ✓ quoting statistics 〆can be confusing → don't overload presentations with detailed information Functional language: Dealing with figures pg 57 useful language pg 57 ex A student B pg 136 student A pg 57 ex B C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_040.ogg ]]> 18 to level off = to become level or even to fluctuate = to change frequently in size, amount, quality, etc., especially from one extreme to another to gain = to increase, improve, rise to halve = to become twice smaller to plummet = to fall suddenly and quickly from a high level or position; to plunge to halve = to reduce by a half; to make sth reduce by a half to stand at = to be at a level of to be on the crest of the wave = to be very successful trough /'trɔ:f/ = period of time when the level of sth is low, especially a time when a business or the economy is not growing Market Leader 3rd edition B1 Unit 6 Money 17 Case study: Making your pitch active textbook Would you like to start up your own business? How would you pitch to business angels? ✓ work out a business plan ✓ find partners to support your credibility ✓ prepare a pitch ✓ attend networking events T / Cl Do you know any Russian tycoons? (...) How would you convince Abramovich to invest in your project? ✓ catch his attention by offering the lion's share 〆may not have time to read a business plan in detail → use an elevator pitch pg 58 reading Background - Rules of the competition T / Cl Would you like to participate in such a business show? ✓ become a celebrity by being in the limelight ✓ challenge yourself ✓ obtain feedback ✓ have the opportunity to meet venture capitalists (...) pg 59 listening Presentation ending market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_041.ogg T / Cl Will you be satisfied with a 25% stake only? (...) Do you think this could sell well in Russia? Would you invest in this project if you were a business angel? (...) Isn't there much competition on the market already from Ikea and similar DIY supermarkets? 〆sales won't go through the roof... (...) What questions would you ask? (...) pg 59 listening Follow-up questions market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_042.ogg T / Cl Where would you locate production? in Russia? why / why not? (...) How will you have it delivered? (...) Whose offer from the tycoons is the most attractive for the start-up? ✓ the man has a distribution channel in department stores + sales support to promote the product 〆the woman wants a 50% stake in their business → sales network now more important than USP (unique selling points) pg 59 tasks role play - entrepreneurs vs tycoons → choose a project → prepare the oral delivery of your presentation set for homework pg 145 tycoons pg 136 sculptures of famous people pg 136 Alfresh lunch box with cooler pg 141 new formula XF anti-wrinkle cream pg 144 on-the-spot car cleaning ]]> 16 to break even = to attain a level at which there is neither gain nor loss, as in business return (~ on investment, R.O.I) = amount of profit made on investment business angel = investor who provides financial backing for small start-ups or entrepreneurs. Angel investors are usually found among an entrepreneur's family and friends and are essentially the exact opposite of a venture capitalist venture capitalist = investor who either provides capital to start-up ventures or supports small companies that wish to expand but do not have access to equities markets stake = money that sb invests in a company; an important part or share in a business, plan, etc. that is important to you and that you want to be successful by all means = definitely or certainly tycoon = person who is successful in business or industry and has become rich and powerful uncompetitive = not cheaper or better than others and therefore not able to compete equally 15 on to a the channel of a woman who travelled ]]> 20260119 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 250 = 225 euros active Describing trends By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money pg 56 ex A B language review market_leader_3rd_intermediate_course_book.pdf smartphone or tablet device

Download onto your tablet or print the following pdf for our next lesson. trends_pictogrammes.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 14 Describing trends active textbook Are you able to describe graphs to analyse & anticipate trends? ✓ focus on the peaks & troughs ✓ use synonyms to avoid repetition Functional language: Describing trends pg 56 ex A B C language review

]]> 13 20200413-1203 Trends active decks deck_of_phrases_trends_b202.csv deck_of_phrases_trends_b203.csv 12 Practice - trends wip textbook How do you present trends in a synthesised, compelling manner? equal equally popular to the Tv. 〆avoid vague language e.g. These pictures → These line graphs ✓ avoid repetition of descriptive language 'describe, tell. etc' → use synonyms We will analyse a graph that ~~tells us~~ shows / presents / illustrates the share of ... T / Cl English Grammar in Use - Intermediate by Murphy, Cambridge University Press Unit 106 Comparison 2 (much better / any better / better and better / the sooner the better) pg 213 ex 106.1 106.2 106.3 106.4 106.5 Methodology: Dealing with generalisations and comparisons ✓ narrow down the topic ✓ choose (only 2) specific examples ✓ focus on contrasting characteristics and / or similarities ✓ mention changes / trends over time ✓ describe stakeholders → use grammar (comparatives, superlatives) to support your argumentation ✓ draw conclusions → recap what is explicit → emphasise what is implied pg 56 ex D speaking → draw a line graph → prepare its oral delivery to your partner ]]> 11 to level off = to become level or even to fluctuate = to change frequently in size, amount, quality, etc., especially from one extreme to another to gain = to increase, improve, rise to halve = to become twice smaller to plummet = to fall suddenly and quickly from a high level or position; to plunge to halve = to reduce by a half; to make sth reduce by a half to stand at = to be at a level of to be on the crest of the wave = to be very successful trough /'trɔ:f/ = period of time when the level of sth is low, especially a time when a business or the economy is not growing 10 millions million euros to 7 ~~millions~~ million euros Sales now stand by at 7 million euros Sales have ~~gained~~ increased from 5 to 7 millions Sales have gained 2 million euros ]]> 20260116 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 275 = 250 euros active An inspirational story By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money pg 54 ex A reading An inspirational story pg 55 Goldman Sachs's whizz kid wheeler dealer pg 54 ex B reading for detail market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 9 An inspirational story active textbook Would you trust a whizz-kid to manage your money? ♣ whizz-kid = young person who is very skilled or successful at something pg 54 ex A reading An inspirational story pg 55 Goldman Sachs's whizz kid wheeler dealer pg 54 ex B reading for detail pg 54 ex C speaking pg 55 ex D vocab T / Cl What could you do to control the seasonality of volatility of crops? ✓ introduce genetically modified crops ✓ focus on intensive farming indoors ✓ improve shelving & warehousing capacities (...) pg 55 ex E speaking ]]> 8 wheeler-dealer = someone who does a lot of complicated business transactions whizz-kid = young person who is very skilled or successful at something frenetic /frə'netik/ = involving a lot of energy and activity in a way that is not organized to impair = to damage sth or make sth worse purposefully = having a useful purpose; acting with a clear aim and with determination hurly-burly = very noisy and busy activity or situation breathtaking = very exciting or impressive (usually in a pleasant way); very surprising bear market = market in which share prices are falling, encouraging selling; condition in which securities prices fall and widespread pessimism causes the stock market's downward spiral to be self-sustaining. Investors anticipate losses as pessimism and selling increases to tease = to laugh at sb and make jokes about them either in a friendly way or in order to annoy or embarrass them bull market = market characterized by rising prices for securities bear market = market characterized by falling prices for securities bull = investor who expects prices to rise and, on this assumption, buys a security or commodity in hopes of reselling it later for a profit. A bullish market is one in which prices are expected to rise bear = investor who expects prices to decline and, on this assumption, sells a borrowed security or commodity in the hope of buying it back later at a lower price, a speculative transaction called short-selling to thrive = to become, and continue to be, successful, strong, healthy, etc dividend = amount of the profits that a company pays to people who own shares in the company derivatives = contracts whose value is derived from another asset, which can include stocks, bonds, currencies, interest rates, commodities, and related indexes purchasers of derivatives are essentially wagering on the future performance of that asset derivatives include such widely accepted products as futures and options ongoing = continuing to exist or develop; currently happening hedging = method of reducing the risk of loss caused by price fluctuation; consists of the purchase or sale of equal quantities of the same or very similar commodities in two different markets at approximately the same time, with the expectation that a future change in price in one market will be offset by an opposite change in the other market 7 20260113 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 300 = 275 euros active Managing investments By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money pg 53 ex C vocab pg 54 ex A reading An inspirational story pg 55 Goldman Sachs's whizz kid wheeler dealer pg 54 ex B reading for detail market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 6 Managing investments active textbook Have you got any particular investment strategies? ✓ invest in a franchise e.g. chain of bakery, Greggs or Gail's ✓ investment fund e.g. open ended investment companies Open-Ended Investment Company (OEIC) = pooled investment fund that issues shares, allowing investors to buy into and sell from a diversified portfolio of assets (like stocks, bonds, property) managed professionally, with the number of shares dynamically changing with investor demand, making it flexible and similar to U.S. mutual funds. Its key feature is the "open-ended" nature: the fund creates new shares as money comes in and cancels them as money goes out, directly reflecting the underlying asset value → have a spread of investment to minimise risk Lexical material: Managing investments pg 54 ex A listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_037.ogg pg 54 ex B listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_038.ogg T / Cl Would you invest in bricks and mortar in difficult economic times? ✓ depends on whether it is the beginning or end of a recession ✓ prefer gold, fixed-income securities pg 54 ex C listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_039.ogg ]]> 5 beggar = person who lives by asking people for money or food equity stake = money risked in a business to owe ~ sth (to sb) (for sth) | ~ (sb) sth (for sth) = to have to pay sb for sth that you have already received or return money that you have borrowed dividend = amount of the profits that a company pays to people who own shares in the company SME = small & medium size enterprises public utilities = private companies that must obey government rules, that supply essential services such as gas, water and electricity to the public security = valuable item, such as a house, that you agree to give to sb if you are unable to pay back the money that you have borrowed from them; collateral securities = (finance) documents proving that sb is the owner of shares, etc. in a particular company bricks and mortar = buildings, typically housing; house considered in terms of its value as an investment; used to denote a business that operates conventionally rather than (or as well as) over the internet commodities = (economics) product or a raw material that can be bought and sold, especially between countries absolute return = total gain or loss an investment makes over a period, expressed as a percentage, without comparing it to any market benchmark like the S&P 500; it answers, "How much money did I actually make or lose?". It's a simple, direct measure of an investment's raw profitability, useful for understanding performance over shorter terms or for strategies, like hedge funds, aiming for positive returns regardless of market conditions Open-Ended Investment Company (OEIC) = pooled investment fund that issues shares, allowing investors to buy into and sell from a diversified portfolio of assets (like stocks, bonds, property) managed professionally, with the number of shares dynamically changing with investor demand, making it flexible and similar to U.S. mutual funds. Its key feature is the "open-ended" nature: the fund creates new shares as money comes in and cancels them as money goes out, directly reflecting the underlying asset value 4 20260112 12:00-13:00 MSK | 10:00-11:00 CET 1 25 -25 + 325 = 300 euros active Money By the end of this session you will have studied print

Download onto your tablet or print the following pdf for our next lesson. Market Leader Intermediate 3rd edition Unit 6 Money pg 52 ex A B starting up quiz market_leader_3rd_intermediate_course_book.pdf

Zoom meeting details L.Bogatyrev - Duncan Potter's Zoom Meeting Meeting ID: 589 650 112 Password: 8XUPie https://us04web.zoom.us/j/589650112 ]]> Market Leader 3rd edition B1 Unit 6 Money 3 Describing attitude to money active textbook Where do you put your money? What does it say about your attitude to money? ✓ in a piggy bank ✓ under your mattress ✓ on deposit ✓ on a current account What does it say about your attitude to money? about your culture? ✓ lack of trust in financial institutions? ✓ preference for simple tools rather than investment tools Functional language: Describing attitude to money pg 52 ex A B starting up quiz Lexical material: Financial terms pg 53 ex A B vocab set for homework pg 53 ex C E vocab pg 53 ex D listening market_leader/market_leader_3rd_intermediate/market_leader_3rd_intermediate_audio_cd01/market_leader_3rd_intermediate_audio_cd01_036.ogg pg 53 ex F speaking ]]> 2 beggar = person who lives by asking people for money or food equity stake = money risked in a business to owe ~ sth (to sb) (for sth) | ~ (sb) sth (for sth) = to have to pay sb for sth that you have already received or return money that you have borrowed dividend = amount of the profits that a company pays to people who own shares in the company SME = small & medium size enterprises public utilities = private companies that must obey government rules, that supply essential services such as gas, water and electricity to the public security = valuable item, such as a house, that you agree to give to sb if you are unable to pay back the money that you have borrowed from them; collateral securities = (finance) documents proving that sb is the owner of shares, etc. in a particular company rumour = piece of information, or a story, that people talk about, but that may not be true rival = person, company, or thing that competes with another in sport, business, etc 1 keep myself control myself | limit my spendings | restrain my expenses She ~~didn't~~ couldn't afford to order a taxi every time The US ~~leaves responsibilities~~ has disengaged from | ended its commitment in Europe ]]>